Thai Airways International Public Company Limited was recently voted winner of the Outstanding Brand Performance Platinum Award 2002 by readers of Readers Digest for third consecutive year. The award was given to THAI in recognition of its outstanding service standard, being selected by passengers as their choice of carrier.
Mr. Kanok Abhiradee, THAIs President, said THAI has won the Outstanding Brand Performance Platinum Award for third consecutive year since year 2000. This is considered the highest consumer ranking survey and reflects airline credibility and acceptance among consumer groups. The award also measures the airlines brand performance and success in the Southeast Asian market.
Readers Digest magazine offers a wide range of news and information, serving different interests, which include entertainment and technology development. The magazine has the highest number of unit sales and subscribers worldwide, most of whom are middle to senior executive level. Readers Digest is being sold in 60 countries around the world with headquarters located in New York, USA. The magazine comes in 48 different designs and translated into 19 languages. In Asia, Readers Digest is available in Chinese, Thai and English languages and sold in Thailand, Singapore, Hong Kong, Philippines, Malaysia and Taiwan. |
