More Latest Travel News

  

DTCM TO MOUNT MAJOR BUSINESS TRAVEL PROMOTION IN EUROPE
14 May 2002
Dubai’s attractions as an incentive travel destination and business meeting venue will be the focus of a major promotion in Geneva later this month (21st to 23rd May). Under the banner of the Dubai Department of Tourism and Commerce Marketing (DTCM) a 57-strong team representing the emirate’s hospitality and travel sector will take part at the European Incentive and Business Travel Meetings (EIBTM) exhibition in Switzerland.

Announcing the Dubai participation, DTCM Director General, Khalid A. bin Sulayem said, “The meetings, incentives and conventions business is a lucrative and growing sector of the travel business and EIBTM is undoubtedly the leading European business travel fair which makes it essential for Dubai to have a strong presence.”

“About 75% of the trade visitors attending this event are from Europe, which is one of Dubai’s major travel origin markets for both business and leisure travel,” remarked Mr. bin Sulayem.

“Practically 27% of Dubai’s total hotel establishment guests in 2001 comprised Europeans nationals,” he said. 

Mr. bin Sulayem noted that EIBTM attracts more than 3,000 exhibitors from all sectors of the industry including aviation, hotels, venues, convention and tourist bureaus, destination management companies, cruise lines/luxury trains, ground transportation providers, technology solutions providers, incentive houses, conference organizers, entertainment & special events agencies, trade organizations and business travel publications among others.

Mr. bin Sulayem observed that the event is particularly effective because of an exceptional service for matching destinations with potential customers. “This ensures that the Dubai delegation will have a number of appointments with pre-screened buyer groups from different countries,” he said. 

“To provide the Dubai team with a superior platform for their marketing activities, the DTCM has designed the stand incorporating traditional Arabian and modern elements to capture the interest of the European visitors,” said DTCM Manager Overseas Promotions, speaking to co-participants at a pre-fair meeting conducted at the DTCM Head Office. 

The DTCM has also arranged for a calligrapher to be in attendance on stand. This attraction has proved to be a major crowd puller during previous participations at the EIBTM and travel buyers have lined up to have their names written in Arabic calligraphy to take back as souvenirs. 

Dubai’s reputation as a meetings destination has gained prominence over the years with the emirate being named as the world’s best conference venue in the Business Travel World Awards during recent years. 

Dubai combines the facilities and services of a major business centre with the recreational possibilities of a top tourist destination and is ideally suited to hosting international conferences and exhibitions.

The Dubai team at the event will comprise representatives from the DTCM as well as Dubai Marine Beach Resort & Spa, Grand Hyatt Dubai, Hyatt Regency Dubai, Gulf Dunes, Emirates Golf Club, Dubai Creek Golf & Yacht Club, Dubai Golf Holiday & Events, Royal Mirage, Sheraton Jumeirah Beach Resort & Towers Dubai, Dubai Duty Free, Desert Adventures Tourism, The Ritz-Carlton Dubai, Sheraton Dubai Hotel & Towers, SNTTA Emirates Tours, Hotel Intercontinental Dubai, Jebel Ali Hotel & Golf Resort, Oasis Beach Hotel, Hatta Fort Hotel, Jumeirah International, Burj Al Arab, Emirates Towers Hotel, The Jumeirah Beach Club, The Jumeirah Beach Hotel, Madinat Jumeirah, Rotana Hotels, Suites, Resorts, Al Bustan Rotana Hotel, Jumeirah Rotana Hotel, Towers Rotana Hotel, Rihab Rotana Suites, Rimal Rotana Suites, Crowne Plaza Hotel Dubai, Dubai International Convention Center, Alpha Tours, Gulf Circle Tours, Dusit Dubai Hotel, Net Group of Companies, Net Tours, Incentive Productions, Net Holidays, Net cruises, Net Conference & Conventions, Department of Civil Aviation - Dubai, Dubai International Airport, Hilton Dubai Jumeirah, Hilton Dubai Creek, The Fairmont Dubai, Arabian Incentive, The Palm, Travco Travel Dubai, Planet Travel Tours & Cargo, Le Royal Meridien Beach Resort & SPA, JW Marriott Hotel Dubai, Gulf Ventures, Destinations of the World, Le Meridien Mina Seyahi Beach Resort & Marina, Le Meridien Dubai and Dubai 2003.

Subscribe to our Travel Industry News RSS Feed Travel Industry News RSS Feed from TravelNewsAsia.com. To do that in Outlook, right-click the RSS Feeds folder, select Add a New RSS Feed, enter the URL of our RSS Feed which is: https://www.travelnewsasia.com/travelnews.xml and click Add. The feed can also be used to add the headlines to your website or channel via a customisable applet. Have questions? Please read our Travel News FAQ. Thank you.
     
 
Copyright © 1997-2024 TravelNewsAsia.com