Malaysia
Airlines today announced its new international network as part of the
airline's overall turnaround plan, which was unveiled by the management
in June this year. Following the June announcement, a comprehensive
review of the network was undertaken to identify weaknesses and
strengths and develop strategies to address any shortfalls and to pursue
opportunities.
The new network is based on a long-term plan recognizing the impact of
recent political and economic events especially the slump in the
aviation industry following the September 11 terrorists attacks in the
U.S., competitive developments and the expected size and growth in
passenger and cargo demand.
The restructuring of Malaysia Airlines' network involves the withdrawal
from unprofitable non-core destinations to cut losses and an increased
focus on profitable, high growth routes. Malaysia Airlines will also
maintain and strengthen developmental routes of strategic importance.
Twelve destinations, including Auckland, Buenos Aires, Karachi,
Manchester, Darwin and Munich, will be discontinued. In addition, the
airline is temporarily suspending its services to New York.
At the same time, Malaysia Airlines aims to improve services on key
routes to provide at least daily frequencies, subject to availability of
traffic rights and slots. The airline is currently working closely with
the Ministry of Transport to secure these rights. Malaysia Airlines is
also in advanced alliance discussions with KLM. This will allow Malaysia
Airlines to build on KLM's extensive network and enhance its reach into
Europe.
Furthermore, the airline is increasing direct connections from Kuala
Lumpur to key Asian destinations through the discontinuation of
additional domestic stopovers in Penang and Langkawi. Overall, almost
70% of Malaysia Airlines' capacity will continue to serve long-haul
routes.
The first phase of network changes will be implemented over the next two
seasons (Northern Winter 2001 and Northern Summer 2002 schedules).
Malaysia Airlines Schedule Changes
(subject to availability of slots)
Increase in frequencies
Immediate:
KL - Denpasar from daily to twice daily
KL - Phuket from 10x to 14x weekly
KL - Saigon from 4x to 5x weekly
Near term
KL - Tokyo from 9x to 14x weekly
KL - Shanghai from 4x to 7x weekly
KL - Guangzhou from 4x to 5x weekly
KL - Xiamen from 2x to 3x weekly
Decrease in frequencies
Immediate
KL - Surabaya from 10x to 7x weekly
KL - Brisbane from 7x to 6x weekly
KL - Perth from 12x to 8x weekly
KL - Johannesburg - Cape Town from 4x to 2x weekly
Withdrawals
Immediate:
Penang - Phuket
KL - Johor Bahru - Surabaya
Singapore - Kuantan
KL - Karachi - Dubai
Munich
Near term:
KL - Cairo - Beirut
KL - Dubai - Istanbul
KL - Darwin - Cairns
KL - Manchester
KL - Rome
Buenos Aires
KL - Zurich
KL - Auckland
Conversion to direct flights
Some international connections out of Penang and Langkawi will be
disconnected with effect from 27 October 2001. This move will enhance
KLIA as a regional hub while improving connectivity between our
international and domestic network. Additional domestic frequencies will
be provided to transfer passengers in KLIA to Penang and Langkawi. The
affected sectors are:-
KL - Penang - Madras
KL - Penang - Hong Kong
Nagoya - Penang - Kuala Lumpur
Osaka - Penang - Kuala Lumpur
Osaka - Langkawi - Kuala Lumpur
Tokyo - Penang - Kuala Lumpur
Taipei - Langkawi - Kuala Lumpur
Malaysia Airlines estimate that the first phase of the network
reconfiguration will reduce MAS' losses by up to RM190 million per
annum. Cost savings are expected to substantially offset any revenue
losses incurred by the rationalization of routes.
The withdrawal of services is not expected to affect Malaysia's position
as a top tourist destination in Asia. By increasing frequencies
significantly to certain key destinations, Malaysia Airlines expects to
contribute towards the overall efforts by the various authorities to
increase tourist arrivals to Malaysia.
The impact on airborne trade is expected to be minimal as Malaysia
Airlines continues to maintain its key cargo destinations in the United
Kingdom, Europe, Orient, Australia, Middle East, South Africa and the
United States. The airline plans to make up for withdrawals of services
through interline arrangements.
Malaysia Airlines recognizes the importance of Malaysia's national
carrier for the development and growth of the country. The airline
believes that these changes are an essential component in fulfilling
this obligation and that they will enhance Malaysia Airlines' position
as an important and significant player in the airline industry. Only as
a profitable airline will MAS be able to maintain the respect and trust
of international travelers, distributors and partners. |