Major program
enhancements make claiming free travel faster and easier than ever
Marriott International, Inc. (NYSE: MAR) announced today that Marriott
Rewards® members can now redeem points for blackout-free stays at any of
the program's 2,000 participating hotels located in 60 countries.
Effective immediately, new "Stay Anytime" awards allow members to claim
free vacations in such destinations as Paris, Maui, Bangkok and Rio de
Janeiro, even during peak seasons. The awards are one of several
enhancements launched this spring to help Marriott's best customers
claim free travel faster and easier than ever.
"Continually enhancing our program with awards that are highly valued
and within easy reach for our members is a priority that has helped make
Marriott Rewards the world's most preferred frequent guest program and
the largest provider of free nights," said Lynne Roach-Hildebrand,
senior vice president, Marriott International Loyalty and Database
Marketing. "We are particularly happy to offer our customers the choices
they have asked for at so many locations around the world."
Stay Anytime Awards
Similar to airline programs, Marriott Rewards members can now choose
non-restricted awards to claim the vacation they want during a hotel's
peak season. Available in increments of one to seven nights, Stay
Anytime awards may be used for a member's entire stay or combined as
needed with Marriott's standard hotel awards, still suitable for the
majority of hotel award redemptions. Even when paying the additional 50
percent more points required for Stay Anytime awards, Marriott Rewards
members spend less money and less time to earn a free stay than members
of Starwood Preferred Guest.
For example, a Marriott Rewards member spends $22,500 to earn enough
points for a 7-night, blackout-free stay at the Paris Marriott Hotel
Champs D'Elysees. By comparison, a Starwood Preferred Guest member must
spend $42,000 (87 percent more) to earn an equivalent 7-night stay at
the Sheraton Prince De Galles Hotel. To include free round-trip air
travel for two between the United States and Paris, a Marriott Rewards
member would spend a total of $32,500, while a Starwood member needs to
spend 2 1/2 times as much, or a total of $82,000.
Comparison Example 1: 7-Night Stay in Paris plus Round-trip Air Travel
for Two
Members of Starwood Preferred Guest must spend 2 1/2 times what Marriott
Rewards members spend in order to receive
a 7-night, blackout-free vacation to Paris. That difference is even
greater when Marriott Rewards members plan around blackout dates when
redeeming their free vacation.
Travel Packages
Marriott Rewards' newly structured Travel Package awards offer increased
flexibility and value, allowing members to add 50,000 to 120,000 airline
miles to any 7-night hotel stay at a ratio of one point for every mile.
That means members may add 100,000 miles to their choice of frequent
flyer programs for just 100,000 Rewards points – the best value in the
industry. Once credited to the member's account, the miles may then be
used immediately, banked for future travel or redeemed for upgrades.
Plus, members receive a 25 percent discount on a Hertz car rental, and a
100-minute pre-paid AT&T calling card as an added bonus.
One Call to Redeem Free Hotel Stays
Now, members dial one toll-free number – 1-800-MARRIOTT – to make their
hotel reservation and order their hotel stay award all at once. Of
course, free hotel stays using Marriott Rewards points may also be
redeemed via Marriott's award-winning web site.
Choose From 40 Airlines When Redeeming Free Flights
Through a network of frequent flyer program partnerships, Marriott
Rewards now allows members to redeem points for miles toward travel on
any of 40 different airlines, including American Airlines, Air Canada,
British Airways, Continental, Delta, Northwest, United, and US Airways.
And, with the new 25,000 and 50,000 mileage awards, Marriott Rewards
members receive free flights faster than with any other frequent guest
program.
For example, a Marriott Rewards member spends $12,500 to earn enough
points for two round-trip domestic tickets priced at 25,000 miles each.
By comparison, a Hilton HHonors member must spend $17,000 (36 percent
more), and a Starwood Preferred Guest member must spend $20,000 (60
percent more) to earn two equivalent round-trip tickets.
Comparison Example 2: Two Round-Trip Domestic Flights
Travelers are required to spend 36% to 60% more with other programs to
receive enough points for two round-trip domestic flights.
Redeem Points for Merchandise All Year Round
An enhanced partnership with SkyMall allows Marriott Rewards members to
redeem points for televisions, cameras, golf equipment, travel
accessories and seasonal products from trusted brands like Sony,
Hitachi, Callaway® and Bose any time of the year. Plus, members can
choose gift certificates from retailers such as Best Buy and The Sharper
ImageTM by visiting a continually refreshed online catalog found via
marriottrewards.com.
Dozens of New Adventure Awards
Whether it is exploring the rainforest in Costa Rica with Mt. Travel *
Sobek, swimming with the dolphins at Orlando's Discovery Cove, or
surviving a murder mystery excursion aboard the Orient-Express, no
frequent travel program offers more adventure travel awards than
Marriott Rewards.
Adventure award partners include:
Disneyland® Paris
· Disneyland Resort® -- California
· Discovery Cove
· Mt. Travel * Sobek -- Adventure Travel
· Orient-Express
· Polynesian Cultural Center -- Oahu, Hawaii
· Star Cruises
· Universal Orlando® Resort
· Universal Studios Hollywood®
· Walt Disney World® Resort -- Florida
· Warner Bros. Movie World Australia
· Wet n' Wild Australia
In total, Marriott Rewards features 60 program partners and offers more
than 240 different types of awards. Marriott Rewards provides travelers
the fastest way to a free night or a free flight, as well as the only
portfolio of hotels consistently rated at or above the industry average
for guest satisfaction, according to the J.D. Power and Associates 2000
Domestic Hotel Guest Satisfaction StudyTM.
Marriott Rewards was named “Best Hotel Rewards Program in the World” –
ahead of Starwood Preferred Guest and Hilton HHonors – in Business
Traveler magazine's 2000 reader poll. |