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KLM Launches Interactive Jet Lag Prevention Program KLM HEALTH AND FITNESS TIPS ON WWW.KLM.COM

Travel News Asia Date: 1 March 2001

From today, information on flight-related health and fitness is available for air travelers on the KLM Royal Dutch Airlines’ website www.klm.com. The site offers passengers a unique jet lag prevention program, an interactive fitness program, as well as practical tips and exercises for the run-up to and during their flight, and for the period shortly after arrival.

The site enables passengers to prepare themselves physically for flying long distance, and crossing time zones. The information is currently available in Dutch and English, and other languages are soon to follow. KLM has developed these interactive programs in cooperation with Dutch internet company “in2Sports.”

Health information via various channels

KLM takes the well-being and comfort of its passengers seriously and shares the concern among passengers and airlines regarding these issues, such as the recent discussion surrounding thrombosis. The interactive programs and the practical tips and exercises supplement the health information that KLM already conveys to passengers through various other channels.

Visitors first surf to www.klm.com and then select their local KLM site. The online health and fitness tips can be found by clicking on the “KLM Services” button and selecting “Travel & Health.” The KLM Travel Clinic’s web pages on www.klm.com provide passengers with travel health information and tips. Furthermore, KLM’s inflight magazine Holland Herald has, for some time, been offering passengers tips to enhance their comfort and arrive at their destination in shape. KLM also recently began screening an instruction video on board its intercontinental flights. The video stimulates passengers to perform specific exercises designed to improve their physical comfort and general well-being during the flight.

Fit4Flight - practical tips and exercises

The tips and exercises supplied by the Fit4Flight program help passengers to stay fit before, during and after their flight. The program consists of six exercises promoting circulation and counteracting stiffness in muscles and joints. Passengers need not leave their chairs to do these exercises. Each exercise is demonstrated on the website with a short instructive video. The program also includes information and tips on how to stay fit before, during and after a flight.

Interactive jet lag prevention program

Jet lag fatigue is a familiar discomfort for passengers whose trip traverses several time zones. KLM’s jet lag prevention program uses current medical insight into the phenomenon to advise passengers on how to adjust their biological clock to the day-night rhythm at their place of arrival. Travelers can fill out their personal and flight data to obtain tips on minimizing jet lag, customized for their personal circumstances. KLM is first airline in the world to launch an interactive online jet lag prevention program.

KLM Fit: general fitness program

The KLM Fit program offers travelers an intensive interactive training program to raise their general fitness profile. Passengers fill out their personal data and training objectives and are presented with a customized and balanced training program directed at improving their strength, suppleness and stamina. Each exercise is accompanied by clear instructions, supplemented with personal tips from top athletes, such as former Olympic champion athlete Ellen van Langen. The six-week training program was developed in cooperation with experts at the Medical Sports Center of the St. Anna Hospital in Geldrop, The Netherlands.

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