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THE JUMEIRAH BEACH CLUB AWARDED ISO 9001:2000 CERTIFICATON

Travel News Asia Date: 17 October 2001

The Jumeirah Beach Club is the third Jumeirah International property that has been awarded the ISO 9001:2000 certification

The Jumeirah Beach Club, part of the Dubai-based hospitality group Jumeirah International, has recently been awarded the ISO 9001:2000 Certification by Lloyds Register for Quality Assurance for their quality management system. The Jumeirah Beach Club is the third Jumeirah International property, after The Jumeirah Beach Hotel and Wild Wadi Waterpark, to implement and achieve the standards as required by ISO 9001:2000.

Just one year after the takeover from the Hilton Group in August last year, The Jumeirah Beach Club has embraced this management and quality assurance tool used for maintaining and improving the Quality Management System of Jumeirah International. The Jumeirah Beach Club has become the third property within the company to receive this prestigious quality assurance certification.

The Jumeirah Beach Club’s mission is to achieve the standards of a world-class boutique hotel and resort through dedicated customer service, innovative property development, employee motivation and training.

Gerald Lawless – Managing Director Jumeirah International states; “We have always been a firm believer in ISO as a quality management tool and this commitment is demonstrated in our pursuit as a company in achieving ISO 9001:2000.”

Doris Greif – General Manager, The Jumeirah Beach Club comments: “I am incredibly proud of my team at The Jumeirah Beach Club for achieving such an important goal already as soon as one year after the takeover from Hilton and operating under the Jumeirah International umbrella”. “All colleagues worked extremely hard to comply to the standards and achieve the ISO certification and this really reflects the great amount of team spirit and good teamwork we aspire”.

The new ISO 9001 standard is based on eight principles of Quality Management:

Customer Focus, Leadership, Involvement of people, Process approach, System approach to management, Continual improvement, Factual approach to decision making and Mutually beneficial supplier relationships.

The structure of Jumeirah International’s Quality Management System is supported at the highest level by the company Vision, which outlines the future direction of the company and the Quality Policy which outlines management commitment in achieving our objectives for quality. In turn both are supported by the company’s Guiding Principles, which are the values that guide Jumeirah International staff through their daily activities.

Notes:

Jumeirah International properties are regarded as among the most luxurious and innovative in the world and have won numerous travel and design awards. The group encompasses the stunning and world-renowned Burj Al Arab that has already become a true icon and landmark for Dubai, the award winning Jumeirah Beach Hotel, Emirates Towers Hotel, Offices and Shopping Boulevard, The Jumeirah Beach Club, The World Trade Centre Hotel Dubai and Wild Wadi waterpark.

In addition, the group opened The Emirates Academy of Hospitality Management this Summer and the company’s latest development is the unique resort development Madinat Jumeirah, announced during the Arabian Travel Market in Dubai in May, of which the first phase is scheduled to open mid 2003.
 

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