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New Executive Team for the ATC

Travel News Asia Date: 15 October 2001

Australian Tourist Commission (ATC) Managing Director Ken Boundy today released the final results of the organisational review, including the new Executive Management Team (EMT).

Mr Boundy said the three Executive General Managers (EGM) announced today would join three members of the EMT who were announced last month.

“Nathan Smyth has been appointed as Executive General Manager, External Relations, Stephen O’Neill, Executive General Manager, Marketing Development and Amanda Green, Executive General Manager, Organisation Development,” he said.

“The new EGMs are impressive and outstanding individuals chosen from over 600 applicants. The Executive Management Team will form the leadership coalition for the ATC and will help to drive the new vision for the organisation.

The six Executive General Manager positions are based in Sydney are:

Mr Richard Beere, EGM Eastern Hemisphere is responsible for the strategic vision for product and brand development in the Eastern Hemisphere and overall management of the region.

Ms Lyndel Gray, EGM Western Hemisphere is responsible for the strategic vision for product and brand development in the Western Hemisphere and overall management of the region.

Ms Amanda Green, EGM Organisation Development is responsible for designing and implementing a culture change program as well as organization planning and evaluation, development, staff training and career development.

Mr John Hopwood, EGM Corporate Services is responsible for organization-wide policies, procedures and support systems for corporate operations and corporate governance activities, risk management and legal issue.

Mr Stephen O’Neill, EGM Marketing Development is responsible for enhancing the ATC’s global brand strategy and driving product and business segment development program for Australian tourism and is also responsible for support functions for ATC international marketing programs such as research, Visiting Journalist Program and trade events.

Mr Nathan Smyth, EGM External Relations is responsible for building high-level strategic relationships with the tourism industry, Government, State and Territory authorities and aviation partners.

“The new structure and approach for the ATC will change the way the organisation operates and aims to maximise the benefits delivered to Australia’s inbound tourism industry.

“The three key themes for the new ATC are openness (with transparent decision-making processes), partnerships and delivering results which make a difference to the business of our industry in the immediate and long term.

“The final report identifies a series of priority issues across all areas of business which will form the agenda for the EMT.”

Boundy said the three new EGMs announced today would join the ATC from next week, with the first meeting of the Executive Management Team on November 5.

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