DUBAI VIDEO WINS AWARD AT CZECH INTERNATIONAL FILM FESTIVAL "REMARKABLE ACCOMPLISHMENT IN COMPETITION WITH 58 OTHER DESTINATIONS" - BIN SULAYEM

The 'Dubai Means Business' video produced by the Government of Dubai's Department of Tourism and Commerce Marketing (DTCM) has won the best video award at the 34th International Film Festival of Films and Video-spots on Tourism and 3rd Tourist Multimedia Festival that concluded in Karlovy Vary in the Czech Republic recently.

The ten-minute video highlights Dubai's transformation from a leading regional trading hub into a truly international business centre of global significance. The DTCM uses the video to emphasize Dubai and its commercial attractions to the international business community.

"The 'Dubai Means Business' video is a unique marketing tool that has been designed to attract more inward investment into Dubai and our triumph at the oldest tourist film festival in the world is a remarkable accomplishment," said DTCM Director General, Khalid A. bin Sulayem.

He noted that the DTCM video won the award in the sub-category: videos and films appointed to presentation of countries, national boards, regions and cities.

"What makes this achievement even more commendable is that we won this award in direct competition to destination videos produced by 58 other countries," Mr. bin Sulayem remarked.

The video is shown around the world at DTCM seminars, presentations, trade fairs and other commerce promotions. 'Dubai Means Business' is also made available to potential investors, large corporations, TV stations and other important third parties for their own use.

"Together with Dubai Business Handbook and Dubai in Figures, the Dubai Means Business video makes up a comprehensive package of high quality information materials for our commerce promotions," added Mr. bin Sulayem.

Dubai Means Business covers all aspects of the emirate's business environment, focusing on the potential and opportunities for trade, distribution, manufacturing and regional office operations.

The Czech Tourist Authority under the aegis of the Ministry for regional development organizes the film festival every year in the traditional venue, the famous Czech spa town and film festival city, in Karlovy Vary.

The festival is a member of the International Committee of Tourism Film Festivals (C.I.F.F.T.) based in Vienna. In 2001, a record-breaking number of 102 countries presented 365 films and multimedia.