Philippine
Airlines will start a special commercial service between Laoag and Hong
Kong on December 17, 2000, opening a new route aimed at boosting tourism
to the scenic Northern Philippines.
The service will be operated three times a week in partnership with
Laoag-based Waterfront Fort Ilocandia Resort Hotel, the premier leisure
complex in the region.
Departures (PR 220) from Laoag are every Tuesday, Friday and Sunday at
5:15 P.M. Arrival in Hong Kong is at 6:40 P.M.
The return service, PR 221, departs Hong Kong on the same days at 7:40
P.M. and touches down in Laoag at 9:05 P.M.
PAL will utilize Airbus 320-200 aircraft, which seats 12 in Mabuhay
(business) class and 138 in economy, on the one-hour-and-25-minute
flight.
The service is designed to cater to the growing leisure market out of
Hong Kong bound for the northern Ilocos region – a heretofore untapped
area for international tourism but brimming with potential.
The region is famed for its well-preserved 16th century Spanish colonial
architecture, unspoiled coastline and rugged mountainous interior.
Laoag, capital of Ilocos Norte province, is the regional center of
commerce, education and political administration, and hosts the area’s
only international airport.
The service marks PAL’s return to Laoag after an absence of two and a
half years. Laoag welcomed its first PAL flight in February 1946,
becoming one of the flag carrier’s pioneer destinations.
Over the next half century, Laoag evolved into a key station in the PAL
network as the airline developed the city into its main hub for Northern
Philippines. PAL even briefly mounted a direct service between Laoag and
Honolulu from 1996 to 1997 to serve the huge Ilocano migrant population
in Hawaii.
The airline suspended its Laoag operations in June 1998 due to financial
and operational difficulties.
The Laoag service follows a similar special commercial arrangement last
November 5 under which PAL operates a weekly direct service between
Subic Bay and Hong Kong. The flag carrier is developing international
services out of secondary points to serve emerging tourist markets.
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