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NORTHWEST AND KLM WIN IGGY AWARD FROM THE INTERNATIONAL GAY AND LESBIAN TRAVEL ASSOCIATION

Travel News Asia Date: 28 June 2000

 Alliance partners Northwest Airlines and KLM Royal Dutch Airlines were presented an IGGY Award by the International Gay and Lesbian Travel Association (IGLTA) for the best advertisement targeting the national and international gay/lesbian market.

The award was presented at IGLTA’s 17th annual convention held in San Francisco June 16-18. The IGGY awards were established by the 1,200-member organization to recognize distinctive collateral and print advertising.

IGLTA is the world’s leading travel trade association, committed to growing and enhancing its members’ gay and lesbian tourism business through education, promotion and networking. Northwest was the first major U.S. airline to join IGLTA and Northwest and KLM were joint sponsors at the 2000 IGLTA convention.

Northwest and KLM were the first two airlines to receive antitrust immunity from the U.S. government and have the most integrated alliance in the airline industry. Together, they operate to more than 400 destination worldwide and offer a wide-range of flights, services and tour products.

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