Meridien Hotels fuel tourism expansion around the UAE

Le Meridien heads East Coast development


With just more one year to go until Le Meridien Fujairah Beach Resorts opens its door, the hotel group is confident that the success of Dubai can be emulated in other emirates.

"Our hotels in the United Arab Emirates - in Abu Dhabi, Dubai and Jumeira Beach - have recorded a 16 per cent increase in business in the first quarter and we are finding that the previous summer slump is a thing of the past," said Russel Sharpe, senior vice president, Middle East and West Asia, Le Meridien Hotels & Resorts. Le Meridien Mina Seyahi Beach Resort & Marina has recored 100 per cent occupancy on many days throughout the summer.

"While demand for Dubai is escalating, with the French, Austrian and German markets booming, we anticipate a similar response to a new sun, sea and sand product in Fujairah - particularly coupled with the finest facilities and service standards of our new resort."

The 219-room hotel, jointly owned by Emirates airline and the Government of Fujairah, is expected to open in summer 2001 on a beachfront location on the east coast of the United Arab Emirates.

It will feature two large swimming pools, landscaped gardens, a dedicated children’s play area, watersports and fitness centre, plus four speciality restaurants, as well as a Royal Club floor and lounge, conference facilities and a number of special suites.

Meanwhile, in Dubai, the 154-room tower extension at Le Meridien Jumeira Beach is undergoing fitting out and will open in September in time for the winter season. The hotel will also be rebranded as Le Royal Meridien Beach Resort and Spa at that time to reflect its upgraded facilities and position. While, the newly branded hotel, as well as Mina Seyahi and Le Meridien Dubai will open new restaurants.