Thai Airways International Kicks Off 7 Campaigns to Stop Low Season

Thai Airways International is launching 7 promotional campaigns to boost sales and tourist arrivals into Thailand during the traditional low season between April and July 2005.

Mr. Abhiradee said that in order to promote the Thailand tourism industry and sales for travel to THAI's new destinations, THAI's Commercial Department joined hands with business alliances to create 7 sales promotion activities to boost the travel market during low season and to attract tourist to travel to Thailand as follows:

Sales Promotion Campaigns During Low Season:

- Revisiting Thailand 2005, On board lucky draws of 20,000 tickets will be distributed on all of THAI's inbound flights to Thailand during December 2004 - July 2005 to attract passengers to re-visit Thailand during April-July 2005

- Visit Your Love One, Royal Orchid Holidays Stop Over Special Fare Package to invite passengers from Greece and Italy travelling to Australia and New Zealand to stop over in Thailand as a transit destination between January and September 2005

- Homecoming, a Special Royal Orchid Holidays Package created for Thais living overseas to visit Thailand during May - June 2005

- Corporate Traveller, join hands in a business alliance in Thailand to persuade overseas corporations and international companies in Thailand, to organize meetings, incentives, conferences, and exhibitions (MICE) in Thailand during April-July 2005

- Easy Travel Pack, a Royal Orchid Holidays Package offered to 45,000 London underground staff who are entitled to 48 vacation days to visit Thailand with the term of payment by Barclays Bank

Thailand Tourism Promotional Campaigns:

- Wedding Events and Packages

- A Lanna Wedding in Chiang Mai theme will be promoted, through a special Royal Orchid Holidays Package with emphasis on Northern Culture and Tradition as the selling point for European, Asian, Australian, and North American markets

- An Underwater Wedding in Trang theme will be promoted, Through a special Royal Orchid Holidays Package for couples and companions

- Star Alliance CEO Meeting in Chiang Mai during 11-13 December 2004, during which THAI will announce cooperation for Happiness Thailand Year 2005

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