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Asia’s MICE industry bands together to chart future at IECM2004

Travel News Asia 4 March 2004

IECM2004, the inaugural exhibition convention and meeting industry expo, aims to prove to be a meeting place for Asia’s MICE industry to develop directions and a new vision so as to propel it to greater heights. Held from 22-24 September 2004, IECM2004 will fill 10,000 square metres of space at the Singapore Expo Hall 2.

Organised by the Singapore Association of Conventions and Exhibitions Organisers & Suppliers (SACEOS), the event will host exhibitors from Singapore, China, Taiwan, Korea, Japan, Thailand, Australia, India and other countries. More than two thirds of the projected 200 exhibitors will be from overseas.

The three-day exhibition will gather individuals involved in the planning and execution of events such as exhibition organizers, meeting planners, incentive tour agents, national tourism offices, facilities/venue owners, and related supporting service providers. Confirmed exhibitors from Singapore at this event to date include professional organizers like HQ Link, Singapore Exhibition Services, CEMS, IIR, Singex, SiM, and DCS Solutions. Convention planners like MPA, Worldwide Convention Planner, Orient Explorer and EWET. Other Service providers like Translink, Pico, TAC. Venue/facilities operators from Singapore include Singapore Expo, Suntec and hotels like Hyatt etc.

One feature of IECM2004 is the ExpoSelectPavilion housing government agencies and embassies from all over Asia responsible for coordinating their country’s participation in trade fairs. The pavilion provides these agencies a platform to meet with trade fair organizers in one central meeting place as well as an opportunity for each agency to showcase and promote their activities.

“This event is also a trade platform for suppliers of products and services for the MICE industry to showcase their innovative solutions to a ready group of buyers. It is a convenient sourcing ground for buyers as all their service providers are under one roof,” said Ms Dilys Yong, president, SACEOS.

A series of events including an exhibition featuring the latest technology for the industry, regional meetings, awards presentation, professional training courses and golf competition will provide the estimated 5,000 attendees with numerous opportunities to be updated on industry advancements, network and exchange ideas.

A two-day IECM2004 MICE Industry Conference will take place on 22-23 September bringing top industry players together to share their expertise on topics of current interest. Confirmed speakers include the President of UFI, the Global Association for Exhibition Industry.

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