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The Shilla Seoul opens World Famous Guerlain Spa

Travel News Asia 28 December 2004

The Shilla Seoul has opened its new spa facilities in association with the world famous L’Institut de Guerlain.

The Shilla opened its first Guerlain Spa earlier this year at its sister resort, The Shilla Jeju, on the popular holiday and honeymoon island off Korea’s southern coast.

Part of the prestigious LVMH Group, L’Institut de Guerlain has been synonymous with luxury cosmetics, fragrances and skin-care products since 1939. Its flagship spa is on the Champs Elysees in Paris.

For the grand opening of its spa at The Shilla Seoul, Guerlain has trained masseurs and beauty therapists to its exacting international standards to provide a vast range of treatments from Europe and Asian, as well as its famous range of beauty products.

The facility is being managed by the prestigious Spa Chakra Alliance--operators of spas in a growing number of the world’s most luxurious hotels and resorts worldwide.

The L’Institut de Guerlain’s 12 treatment rooms, including 2 wet rooms, are elegantly appointed, reflecting an air of luxury while creating a relaxed atmosphere with the use of the finest imported fabrics and equipment.

A unique Foot Bath space featuring hydraulically operated client lounges overlooks the magnificent Shilla Japanese gardens – enhanced by specialised lighting and aromatherapy to create a sensory experience.

The Shilla group, a member of the prestigious The Leading Hotels of the World, was selected by Guerlain to spearhead its international network of luxury flagship spas in leading destination cities worldwide. Future locations will include: Paris, Beijing, Shanghai, Barcelona, Madrid, Boston, Bal Harbor (Miami), Hong Kong, Tokyo, London, New York and other notable urban and resort locations.

The spa features the exclusive Guerlain Method of Facial and Body Massage, in use since 1938 for product infusion and lymphatic drainage. It offers a full range of personalized treatments including massage, skin care and beauty, lifestyle and nutrition consulting advanced hydrotherapy, acupressure, body wraps and polishes.

“Our partnership with Guerlain keeps The Shilla Hotels & Resorts at the forefront of the worldwide trend towards transformational anti-aging and wellness as an integral part of our guest experience,” said The Shilla’s GM and CEO, Mr. Man-Soo Lee. “We are setting the benchmark for spas, not only in South Korea, but throughout Asia.”

Renato Semerari, CEO of Guerlain, Paris, said: “After an exhaustive worldwide search, Guerlain chose Spa Chakra as our worldwide privileged partner to develop and manage Guerlain’s spa business to create a beautiful spa environment in the world’s top luxury and ultra-luxury hotels.

”The Shilla projects are extraordinary proof of concept. Look for additional spas of this genre to be unparalleled on the world stage in the coming years.”

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