Raffles International enhances Media Relations in UK and USA

Raffles International has appointed PRCo Ltd in London and Redpoint Marketing PR, Inc in New York to further enhance brand awareness in the UK and the USA respectively.

PRCo is an international travel media relations agency with 16 years of public relations experience under its belt. Headquartered in London and with offices in New York, Paris, Munich and Milan, PRCo specialises in the promotion of organisations involved in the luxury travel market.

Mr Robert Lyle, Managing Director of PRCo said, “We are delighted to be representing Raffles for PR purposes in the UK. Raffles is an instantly recognisable brand name and we are looking forward to taking the global vision for the company to new heights in the UK market place.”

Redpoint Marketing PR is a travel, hospitality, design and lifestyle firm that specializes in brand development and image management. Based in New York, Redpoint’s team of seasoned professionals brings 20 years of award-winning work for clients in the travel industry.

“We’re delighted to join the Raffles International team at this exciting juncture in the company’s growth and development,” said Victoria Feldman de Falco, principal of Redpoint. “With Raffles’ and Swissotel’s established presence in Los Angeles, New York, Chicago and most recently the Caribbean, we believe the brands are well-poised to gain further momentum as the preferred choice for discerning American travellers.”

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