Amadeus today announced the launch of electronic-ticketing (e-ticketing) in
Thailand for ten additional airlines. With the success of Thai Airways International (THAI) e-ticketing, which commenced in February of this year,
Amadeus will now be offering e-tickets in Thailand on American Airlines, Air France, Continental Airlines,
KLM Royal Dutch Airlines, Lufthansa German Airlines, Swiss Airlines, Austrian
Airlines, Scandinavian Airlines, Singapore Airlines, and United Airlines.
The deployment of e-ticketing, which has been pioneered by major airlines in
the United States, is expected to replace traditional ticketing, underscored by
recent announcements by three of the world's leading airlines (United Airlines,
Air Canada, and British Airways) to completely phase out paper ticketing by
the end of 2004.
A recent airline technology trends survey indicates that already around 80
percent of sales on U.S. domestic routes, and more than 50 percent of all sales
in the U.S. are e-tickets. The use of the technology is expected to increase
dramatically in Asia-Pacific, with more than a third of airlines in the region
expecting e-tickets to generate over 50 percent of their sales within the next
three years.
Mr. David Brett, President of Amadeus Asia Pacific, said, "Amadeus e-ticketing
has been implemented in a further 40 markets for 19 airlines in the second
quarter of this year alone. The average cost of issuing an e-ticket is only
around US$1-2 per ticket. We expect this technology to generate cost savings
of up to US$7 per ticket for airlines, offering enormous savings to both the
industry and consumers."
He added, "E-ticketing is also allowing travel agents to improve operational
efficiencies by reducing the workload associated with the issuing, storage and
distribution of traditional tickets, as well as providing airlines with faster ticket
processing and monitoring. It also offers time savings to travellers through
faster check-ins."
Mr. Louis Lee, Director, Airline Business Group, Amadeus Asia Pacific, said,
"Amadeus supports e-ticketing as the technology provider of choice to airlines, and fully manages and distributes electronic tickets for ten airlines.
Amadeus also helps airlines maximise the value of existing alliances and code
sharing relationships through the use of its Interline Gateway. This enables
passengers with complex travel itineraries that involve multiple airlines, to use
a single e-ticket."
Mr. Danuj Bunnag, Managing Director of Thai-Amadeus, added, "Amadeus
was the first to offer e-ticketing in Thailand. We had initially anticipated issuing
around 10,000 e-tickets on THAI this year, but with that figure already exceeded, and the addition of ten new airlines using the technology, we now
expect this number to be much higher." |