A national marine park in Indonesia has been voted the global winner of this
year’s British Airways Tourism for Tomorrow awards.
Bunaken National Marine Park in North Sulawesi, Indonesia, beat more than
70 other entrants in the worldwide competition, which raises awareness of
the world’s leading role models for responsible tourism.
The judges assess how projects benefit the local community, protect the
natural and cultural heritage, control energy and water use, educate local
people and visitors and contribute towards a better life for future generations.
Bunaken’s management has brought an end to damaging environmental
practices in the park such as coral mining, mangrove cutting, and blast and
cyanide fishing. At the same time, it has helped improve livelihood opportunities for 30,000 local residents and made education a priority,
through scholarship programmes and links with local schools and universities.
The marine park’s beaches have been cleaned and a joint patrol of villagers,
rangers and police officers established to safeguard its valuable natural
resources. In the last two years live coral cover has increased in the park by
more than11 per cent.
Almost a third of the park’s entrance fees are used to fund conservation and
development projects which are proposed and implemented by the community. The local community has a strong input into the park’s
management initiative, as five of its fifteen board members are local residents.
Speaking about the global winner Professor David Bellamy, chairman of the
judging panel said, “Bunaken is what natural parks and nature based tourism are all about. It is a biodiverse area of great beauty and importance
to its nation and the world.
“The park is sustainably managed by the local community, safeguarding
their own heritage, a rich living resource which they can hand on to their
children. This Global winner is a perfect mix of national pride and tourism
that doesn’t cost the earth more than it can afford.”
Lord Marshall, chairman of British Airways announced a change to the
awards programme, which will in the future be managed and presented in conjunction with the World Travel & Tourism Council
(WTTC).
He said: “Over the years, the Tourism for Tomorrow Awards have clearly
grown in stature. From the beginning, the objective has been for the scheme
to evolve in a way that would progressively increase scope, influence and
effectiveness.
“Now, British Airways and WTTC will be working together to launch the
Tourism for Tomorrow Awards into a new and exciting stage of development.”
Jean-Claude Baumgarten, president, WTTC added: “Travel and tourism is
one of the world’s largest contributors of wealth and prosperity, accounting
for more than 198 million jobs worldwide. Furthermore, if developed and managed effectively, our industry can actually nurture cultural and natural
environments across the planet.
“For the last 11 years, the British Airways Tourism for Tomorrow Awards
have led the field in promoting and encouraging sustainable tourism development. WTTC is delighted to partner with British Airways, helping to
raise the profile of Tourism for Tomorrow across all sectors of the industry
worldwide.”
The new-look awards programme will be unveiled at the WTTC’s annual
summit meeting in May 2004 and the first awards ceremony will take place at
the WTTC summit in May 2005. The
full list of category winners and highly commended entries are: National parks and protected areas Winner: Bunaken National Marine Park (Indonesia) Highly Commended: Cousin Island Special Reserve, Nature Seychelles Environmental Experience Winner: Valley of the Giants Treetop Walk (Western Australia) Highly Commended: P&O Australian Resorts Heron Island Junior Rangers
Program; Ranweli Holiday Village, Sri Lanka Accommodation Winner: Hotel Finca Rosa Blanca (Costa Rica) Highly Commended: Saunders Hotel Group, United States Built Environment No winner Highly Commended: The Aga Khan cultural service for the Garnish Village
project. Tourism Organisation Winner: ATG (UK) Highly Commended: Community Tourism Project, Prainha do Canto Verde,
Brazil. Large scale Tourism Winner: Code of Conduct for the Protection of Children from Sexual
Exploitation Highly Commended: Whistler Blackcomb Ski
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