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Senge’s first UAE seminar tabled for January

Travel News Asia 3 October 2003

Dr Peter Senge, one of the 25 individuals to have had the greatest influence on business strategy over the last 100 years, will hold his first seminar in the UAE in January.

More than 300 delegates are expected to hear Senge speak at an exclusive one-day seminar in Dubai on January 19, organised by K-Net, in partnership with Training Networks International.

Abdulqader Al Khaja, managing director of K-Net, said: “Dr Peter Senge is one of the biggest names in the business world, and has reaped acclaim from business journals and academics alike.

“His book, The Fifth Discipline, hit a nerve deep within the business and education theory of learning organisations, and it has sold more than 750,000 copies since it was first published. Moreover, Harvard Business Review identified it as one of the seminal management books of the last 75 years.

“This is a landmark for everyone involved in business, from CEOs down to middle management. But Senge’s teaching is not just about theory: he specialises in combining theory and practical experiences to achieve workable solutions.”

The seminar has already attracted the attention of Emirates Bank International and Shell as sponsors, and Khaja expects blue-chip companies to follow suit.

He explained: “The seminar will be a highly interactive event, with workshops and ongoing dialogue between delegates. What’s more, Dr Senge will remain after the programme for open discussions with those who wish to create learning initiatives within their own organisations.”

Dr Senge’s seminar, The Learning Organisation, is the first of three leading events for its organisers, K-Net. The Dubai-based company is also hosting a Human Resources Conference and an E-Learning Conference in April.

K-Net is an independent training and management consultancy, and specializes in live speaker seminars and business conferences. It provides access to a network of international, regional and local organisations, such as the Chartered Institute of Marketing, the Chartered Institute of Personnel Development and the Institute of Leadership and Management.

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