The Crowne Plaza Bangkok, a popular hotel on Silom Road
in the heart of Bangkok, is to be rebranded as a Holiday Inn, changing
its name to Holiday Inn Silom, Bangkok. The change will be effective
July 1st, 2003.
The
Crowne Plaza Bangkok, owned by the Harilela Group of Hotels which owns three
other Holiday Inn's - one in Singapore, one in Penang, and the other in Hong Kong, is
one of the largest properties in Bangkok with 724 rooms. The
hotel recently completed major refurbishments to the guestrooms in the
Plaza Tower and General Manager, Mr. John Roozemond said that the change
of brand is in no way a downgrade as the hotel is investing US$10
million in refurbishments to the lobby, meeting rooms, public
areas and the
Crowne Tower. InterContinental
Hotels Group has already confirmed it is to open an InterContinental Bangkok and
another Holiday Inn when it fully takes over the management of Le
Meridien's two hotels in the city. This rebrand will leave IHG without a 'Crowne Plaza', their second highest
luxury brand, in Bangkok. |