Shanghai Shimao Group and luxury hotel group Le Méridien Hotels &
Resorts have today announced an agreement to manage Le Royal Meridien Shanghai, a 722-room, deluxe five star property currently under construction
and due to open in the second quarter of 2005. The Hotel will be situated on
Shanghai's famous Nanjing Road in very the heart of the city's shopping,
leisure and commercial precinct.
Michael Sagild, Le Meridien Hotels and Resort's Asia Pacific Regional
Managing Director, said "Le Royal Meridien Shanghai will set the new benchmark for five star hotels in China. We are striving for the #1 position in
the Shanghai market and aim to be the first hotel to qualify for the
prestigious "Platinum Five Star" rating under the new hotel grading guidelines soon to be released by the China National Tourism
Administration Department" Mr Sagild said.
Incorporating the finest appointments in luxury accommodation and the
very latest in-room technology, Le Royal Méridien Shanghai will boast an
impressive range of facilities that will embrace the best of all that is Shanghai
today. Under Le Méridien's management, this property will stand alone in the
marketplace for its elegant European style and personalised service that is
customary in all Royal Méridien hotels worldwide.
"It was critical to our Asia Pacific development strategy that our first hotel in
the Peoples Republic of China was a truly brand-defining product. The
Hotel's prime location, upper-upscale market positioning and superior size
combine to make this project the perfect entry point for Le Méridien into the
Mainland China market. We are especially proud to be partnering with Shimao on this project given their unparalleled reputation for producing
high quality real estate developments in China."
Shimao currently has five main projects under
development in China and is primarily focused on the high-end residential
and retail market sectors. This is Shimao's first major hotel project. |