Louvre Hotels Upgrades Global Distribution with Sabre

Wed, 17 February 2021

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Louvre Hotels Upgrades Global Distribution with Sabre

Louvre Hotels, a subsidiary of Jin Jiang International and one of Europe's largest hotel groups with almost 1,600 hotels across 54 countries, has signed a distribution agreement with Sabre.

Louvre Hotels Group will benefit from Sabre's SynXis Central Reservations and its connections to almost 900,000 travel agents and nearly 700 online channels across the globe, including hundreds of OTAs and metasearch engines.

Room at Golden Tulip Sovereign Hotel Bangkok Rama V. Click to enlarge.

“This partnership with Sabre is a priority to sustain our ambitions, especially in this global context,” said Pierre-Frédéric Roulot, CEO at Louvre Hotels Group. “We constantly develop our network across the world with our brands from 1 star to 5 stars. Therefore, we want to deploy innovative distribution strategies with robust technology solutions, to provide cutting edge solutions to our investors and franchises while ensuring technical and operational efficiency for our hotels. For us, Sabre Hospitality Solutions is offering the best combination of innovation, platform, security, scale and service.”

In addition to increased distribution and reach, Louvre Hotels Group will have the ability to create differentiated capabilities with seamless integration of Louvre’s suite of customized applications and other third-party systems via an extensive API library.

“In today’s evolving travel and hospitality industry, it is critical that hoteliers have a unified, highly-flexible technology platform that allows them to drive commercial performance, enable operational excellence, and do this on a reliable platform that just works,” said Scott Wilson, president of Sabre Hospitality Solutions. “Sabre’s industry-leading solutions will extend Louvre Hotels Group’s distribution reach with speed of innovation, performance, and stability inherent in an industry leading platform while providing the ability to create highly differentiated experiences for both its brands and its guests.”

See latest Travel Industry News, Video Interviews, Podcasts and other news regarding: COVID19, Sabre, Louvre Hotels, SynXis.

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