British & Irish Lions Appoints Tim Percival as Head of Communications

The British & Irish Lions have appointed Tim Percival as Head of Communications for the Tour to South Africa in 2021.

Percival joins on temporary secondment from Gallagher Premiership club Northampton Saints where he is Director of Marketing & Communications.

Percival brings extensive media and communications expertise to the role having previously worked as the England Team’s Communications Manager under Eddie Jones, as well as Head of Corporate Communications at Wasps.

“With just under a year to go until the Lions depart for South Africa, we are delighted to have secured someone of Tim’s calibre to join our leadership team,” said Ben Calveley, British and Irish Lions Managing Director. “Tim has a wealth of communications experience in top-level sport and will have a major role to play in the forthcoming Tour. We are very grateful to Northampton Saints for their flexibility and generosity in agreeing his secondment.”

Percival joins recent Lions recruits Tom Halsey (Commercial Director), Alan Phillips (Operations Director), Shane Whelan (Director of Digital, Marketing & Communications) and Thelma O’Driscoll (Chief Financial Officer) as planning for the Tour continues apace.

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