Cathay Pacific Becomes World’s First Airline to be Awarded CEIV Fresh

Cathay Pacific has become the world’s first airline to be awarded CEIV Fresh, IATA’s globally-recognised accreditation for perishable product handling.

IATA has created CEIV Fresh in order to improve the handling and the transport by air of perishable products.

Nick Careen, IATA Senior Vice-President, Airport, Passenger, Cargo and Security, said, “We congratulate Cathay Pacific on becoming the first airline to achieve CEIV Fresh certification at its hub in Hong Kong and join the world’s first airport community recognised under this programme. As an industry, we have a duty to ensure that global standards and best practices are in place to ensure perishable products are handled and transported to avoid increased product loss.”

As the first organizations to pilot the CEIV Fresh program, the Airport Authority Hong Kong (AAHK), Cathay Pacific, Cathay Pacific Services Limited (CPSL) and Hong Kong Air Cargo Terminals Limited (HACTL) took a community approach to certification. This approach helped align the needs and responsibilities of all stakeholders involved in the handling of perishable goods.

Cathay Pacific General Manager Cargo Service Delivery, Frosti Lau, said, “Acquiring this new certification shows our commitment to continuous improvement in service quality and gives our customers the peace of mind in our special handling throughout the shipment journey. Along with other airport stakeholders in Hong Kong, including CPSL, this collaborative approach further boosts Hong Kong’s reputation as a key international gateway for the handling of perishable products.”

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