Thailand's east coast has seen steady growth in
the boating sector in recent years.
The increased number of people going out
on the water is borne out in Ocean Marina Yacht Club's latest
research which shows a staggering 730% increase in the number of
day trippers departing the club on sailing trips between 2010 and
2017. In Q1 2018 alone, this figure grew by 66% when compared to
the same period last year.
People can enjoy a boat trip
ranging in price from 2,000THB per person for a fully inclusive day experience,
while private charters range from 25,000THB for a half day up to
700,000THB to charter a superyacht for the day. The most popular
private charters departing Ocean Marina Yacht Club are in the
50,000THB - 100,000THB range per day.
This growth is being driven in
large part by Thais, with millennials and Gen X together making up
60% of Thais experiencing boating today, with weekends being the
most popular time to go out on the water.
“The increase in
day trips and boat charters on the east coast has naturally led to
more conversions into boat ownership. In terms of nationality,
Thais are now the third largest enjoying day trips and charter,
while we have certainly seen Thais outpacing other nationalities
in boat ownership over the last few years,” said Mr. Scott
Finsten, Harbour Master of Ocean Marina Yacht Club, organisers of
the Ocean Marina Pattaya Boat Show. “Since the first Ocean
Marina Pattaya Boat Show in 2012, private boat ownership in the
marina has grown by 15% and this is largely thanks to interest
from the local market. More than 45% of all boats in our marina
are Thai-owned, which is a healthy indicator of steady growth in
marine tourism in this part of Thailand. We also see strong
domestic interest in boating at the Ocean Marina Pattaya Boat Show
where 70% of visitors last year were Thai nationals.”
On
the back of charter growth and increased boat purchases, Ocean
Marina Yacht Club completed major expansion works in August 2018, increasing the number of berths by 15% to 455, retaining its
position as the largest marina in South East Asia.
“There
is a clear trend of more Thai people taking an interest in
boating. This may start by joining a day trip or chartering a
boat, but can lead onto boat ownership. Over recent years at Boat
Lagoon Yachting we have seen a significant interest in boat
purchases by Thais as they become more aware and knowledgeable
about the boating lifestyle, and we expect this trend to
continue,” said Mr. Vrit Yongsakul, Managing Director of Boat
Lagoon Yachting.
Travel trends have also contributed to a
growth in marine tourism as visitors seek out more individual
experiences. The top five international visitors to Pattaya are
China, Russia, Korea, India and Germany, and according to the ITB
World Travel Trends Report 2017/18, millennials comprise 60% of
all Chinese travelling overseas. Millennials are looking for new
travel experiences, to enjoy something off-the-beaten-path and
boating on the East Coast has become popular with this segment.
In addition, changes to customs rules in 2016 has helped make
Thailand more attractive to international visiting yachts, further
contributing to overall growth in water-based activities in
coastal destinations. This, together with the growth in millennial
travel, increased domestic interest in boating, the “Thailand
Riviera” project and Eastern Economic Corridor – which has seen 45
Billion Baht of investment pledged by the Thai government – are
expected to further the appeal of Thailand's East Coast for both business and leisure.
The 7th Ocean Marina Pattaya Boat
Show will take place 29 November to 2 December 2018 at South East
Asia's largest marina, Ocean Marina Yacht Club in Pattaya. Entry
is free.
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