The World Travel & Tourism Council (WTTC)
released its annual Cities Report at the WTTC Asia Leaders Forum
in Macau, SAR on Monday.
The report covers 72 of the worlds most
important tourism cities, which together generated over $625bn
contribution to GDP last year (24.3% of global travel and tourism
GDP).
The worlds top ten cities in terms of tourism
market size are: Shanghai (US$35bn), Beijing ($32.5bn), Paris
($28bn), Orlando ($24.8bn), New York ($24.8bn), Tokyo ($21.7bn)
(pictured),
Bangkok ($21.3bn), Mexico City ($19.7bn), Las Vegas ($19.5bn) and
Shenzhen ($19bn).
The worlds top ten cities in terms of job
creation are: Jakarta, Beijing, Mexico City, Shanghai, Bangkok,
Chongqing, Delhi, Mumbai, Ho Chi Minh (Saigon), and Shenzhen.
WTTC
President & CEO Gloria Guevara, said, With 54% of the worlds
population living in urban areas, cities have become global
economic hubs, driving growth and innovation. They attract huge
quantities of people who travel to experience their culture, do
business, and live. This growth has also resulted in a rise in
city tourism a trend which is forecasted to maintain momentum. Our
report highlights the crucial importance of cities to
travel and tourism worldwide, and likewise how vital this sector is
to the economy. Over half a billion trips are made to cities
annually representing 45% of global international travel.
Highlights from the report include:
- Cairo was the
fastest growing city in 2017 in terms of travel and tourism GDP
contribution (34.4%), followed by Macau (14.2%).
- Four of the
five fastest growing cities over the past ten years are located in
China: Chongqing, Chengdu, Shanghai, Guangzhou.
- Shanghai is
ranked as the largest city by travel and tourism volume in 2017. By
2027, Shanghai is expected to be double the size of Paris in terms
of travel and tourisms direct contribution to GDP.
- Bangkok
(50.4%), Paris (29.8%), Mexico City (24.0%) and Tokyo (20.2%) are
the biggest contributors to their countrys travel and tourism GDP.
- In terms of domestic vs. international spend, New York sets an
example as a city with a remarkable balance (52.7% vs. 47.2%). Meanwhile, Paris relies heavily on international spend and Beijing
on domestic.
China markets driving growth
Of
particular note, Chinese cities have matured rapidly over the past
decade, and are forecast to continue dominating the growth charts
between 2017 and 2027.
Shanghai, for example, went from being the
8th largest city in terms of travel and tourism GDP in 2007 to
become the largest in 2017 a position it is expected to maintain
until 2027.
Meanwhile, the rapid growth of Guangzhou will take it
to 4th place, and Chongqing is forecast to join the top 15 for the
first time. This comes following a period of sustained
infrastructure development, including investments in airports and
extensive product development.
The Chinese domestic and
outbound markets will drive growth in the coming decade, with the
majority of top performers maintaining their positions. Chinese
cities will continue to lead, although a slowdown in growth is
expected. With the exception of Marrakech, the cities in the top
ten ranking of fastest growing travel and tourism GDP in the coming
decade are in Asia-Pacific.
Guevara said, With such
good performance of cities around the world, and the supreme
growth experienced by cities in travel and tourism, comes huge
opportunities. This report illustrates the strength of travel and
tourism and its economic impact not only at a macro-level but at
the grassroots where it is relied upon every day. A vibrant
tourism sector can stimulate investment, preserve and promote
cultural heritage, and catalyse new activities such as research,
technology or the creative economy. Planning for and
managing growth so that it is inclusive and sustainable with the
well-being of the communities who live and work in such cities at
its core needs to be the top priority for city governments,
working in partnership with the private sector.
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