The Lufthansa Group’s low-cost airline Eurowings
has expanded its agreement with Sabre by making its Basic fare
available through the Sabre travel marketplace.
Through API-connectivity, Sabre-connected travel
agents are now able to shop and book Eurowings’ budget fare,
Basic, which caters for travellers that only want to pay for the
flight itself. This is in addition to the carrier’s other two fare
types – its standard fare SMART and its premium fare BEST – which
are also available through Sabre.
“Eurowings is undertaking a large scale growth
plan that is built on serving both price-sensitive and
service-oriented customers,” said Alessandro Ciancimino, vice
president EMEA, supplier commerce at Sabre. “This means giving
both business and leisure travellers the ability to book low-cost
Basic fares as well as the option to add a wide range of extra
services to suit their individual needs. By making its Basic fare
available through Sabre, Eurowings will reach an unrivalled
network of agents, helping it to grow within a competitive
marketplace.”
The Lufthansa Group recently announced a plan to
add more than 60 aircraft to the Eurowings fleet, which will
cement its reputation as one of Europe’s fastest-growing
point-to-point low- cost airlines. Sabre’s technology is already
enabling the airline to maximise its reach through the Sabre
Travel Marketplace, connecting it to more than 425,000 travel
agents globally. This will help to ensure that travellers have
access to the best possible deals available while creating more
revenue opportunities for the airline and travel agents.
“Eurowings is Europe’s fastest-growing airline.
In addition to the expansion of flight operations, digitalization
of our product portfolio cross over all distribution channels has
a high priority. It also means, that travel agencies can offer
their customers the wide range of our fares and ancillaries,” said
Oliver Schmitt, Vice President Sales, Distribution and Digitalisation, Eurowings. “By cooperation with Sabre’s
reservations technology more than 425,000 travel agents across the
world get access to our Basic fare and thus the possibility to
share a unique offer according to customers’ requirements.”
Headlines: |
|
See latest
HD Video
Interviews,
Podcasts
and other
news regarding:
Lufthansa,
Sabre.
|