Travelport has signed a new
multi-year agreement with Jetstar Group, giving over 68,000 travel
agencies globally, access to content from all four airlines within
the group – Jetstar Airways, Jetstar Asia, Jetstar Pacific and
Jetstar Japan.
Under the agreement, Jetstar Group, has
also chosen to deploy Travelport’s Rich Content and Branding merchandising
solution, allowing the four airlines to display their branded
fares and ancillary content in a graphically rich and visual way.
Damian Hickey, Vice President, Asia Pacific and
Global Sales Strategy, Air Commerce at Travelport, said, “In
our recently launched Global Digital Traveler Research, we see
that over 70% of travelers globally still look to travel
professionals, like travel agents, for recommendations before
making travel bookings. In APAC, it is 80% of all travelers. This
demonstrates the continuing relevance of the travel professionals
in travelers’ journeys.”
“This agreement enables Jetstar
Group to give travel agencies in Travelport’s network enhanced
content and easy access to airline ancillary offers, improving
upselling capabilities for both the airline and the agencies. We
are thrilled that Jetstar Group recognizes the value and outreach
that Travelport can bring to their commercial strategy,” he said
Branded fares and ancillary content for Jetstar Airways,
Jetstar Asia, Jetstar Pacific and Jetstar Japan is now available
for all agents using Travelport’s travel commerce platform.
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