Etihad Airways has extended its partnership with
the Sydney Opera House for a further
five years.
Under the terms of the new deal, Etihad Airways will continue
as the Sydney Opera House’s Major Partner and Opening Nights
Presenting Partner.
The airline will support Opera House
programming by flying guest artists and performing arts companies
to Sydney from across its extensive network of 116 international
destinations.
“The partnership
with the Sydney Opera House, one of the world’s architectural
wonders, is especially significant for Etihad Airways,” said
Etihad Airways General Manager Australia and New Zealand, Sarah
Built. “Together with the five-year, $30 million deal we signed with
Tourism Australia last year, it multiplies our efforts to promote
travel to Australia and to elevate Sydney’s profile as one of the
world’s great tourist and cultural destinations in key markets.”
The Opera House Renewal is well underway, from a suite of
building projects that will touch all four corners of Jørn Utzon’s
masterpiece to a renewed focus on integrating the experience
audiences and visitors enjoy at the Opera House.
Sydney Opera House CEO Louise Herron AM
said, “We
want everyone’s experience of the Opera House to be as inspiring
as the building itself. Working closely with Etihad Airways we
want to explore how they can best support a more integrated
artistic and visitor experience as we prepare the Opera House for future generations.”
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Etihad Airways,
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