Malaysia Airlines has chosen Amadeus technology
to help it transform passenger service operations, develop new
revenue streams, and revamp the online shopping experience for
travellers.
Under the agreement, Malaysia Airlines will
adopt the full Amadeus Altéa Passenger Service System (PSS) to
manage and improve all core passenger processes including
reservation, inventory and departure control.
With Altéa, Malaysia Airlines will benefit from closer
integration with its partner airlines. Availability, fares,
customer and booking information will be shared in real-time with
other oneworld partners, ultimately delivering a more seamless customer experience for travellers across
alliance members.
“We want to make it really easy for our
customers to book great value Malaysia Airlines fares worldwide,”
said Peter Bellew, Chief Executive Officer and Group Managing
Director, Malaysia Airlines Berhad. “Amadeus is a super new system
which will provide this simply and quickly, enabling our customers
to capture great flights with minimum effort. Amadeus offers a
great web booking experience and state of the art mobile
applications to suit individual needs so passengers can look
forward to a leaner, more agile experience, from booking tickets
to pre-purchasing excess baggage, meals and managing loyalty
points, all at the click of a button.”
Travel agencies using Amadeus will also benefit
from this partnership. When an Amadeus travel agent makes a
booking on an Altéa airline, both the travel agent and airline
share a single reservation number and the same view of the
passenger name record (PNR). Amadeus agents see airline updates to
the PNR immediately and vice versa, reducing errors and allowing
agents to provide the best service and duty of care to their
customers.
Hazem Hussein, Executive Vice President, Airline
Group, Amadeus Asia Pacific, Turkey & Eastern Europe, said,
“We are very proud to welcome Malaysia Airlines into the growing
Amadeus Altéa community, and are excited to play a part in its
transformation story. We share a common vision – to put the
traveller first – and we’re confident that our technology will
help Malaysia Airlines stay at the forefront of change, grow its
business, and improve competitiveness in one of the most dynamic
regions in the world.”
Amadeus and Malaysia Airlines will now embark on
a PSS migration project that will see the airline implement the
Amadeus Altéa Suite by 2017.
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Malaysia Airlines,
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