Marriott Signs Five Hotels in Japan

Marriott has signed five hotels in Japan.

The agreements for five Mori Trust hotels will see Marriott International double the footprint of its flagship Marriott Hotels brand in Japan, and will increase its Japanese presence by one-third as the company reaches its 20th property, upon completion of the rebranding of all hotels.

Over the next two years, Mori Trust Group will renovate five existing Laforet properties and rebrand them as Marriott Hotels, offering approximately 840 rooms.

The five rebranded hotels – Lake Biwa Marriott Hotel (formerly Laforet Biwako), Nanki-Shirahama Marriott Hotel (formerly Laforet Nanki-Shirahama), Fuji Marriott Hotel (formerly Laforet Yamanakako), Izu Marriott Hotel Shuzenji (formerly Laforet Shuzenji), and Karuizawa Marriott Hotel (formerly Laforet Naka-Karuizawa) – are located in some of Japan’s most scenic destinations.

“We are delighted to work with Mori Trust again. As the world’s third largest outbound travel destination and a key source market for Marriott International, Japan is very important for us,” said Craig S. Smith, President & Managing Director of Marriott International, Asia Pacific. “Marriott Hotels is our company’s flagship brand and most suitable for such a venture. The agreements not only boost our footprint by one-third, but also cater to the next generation of travelers, especially those who are increasingly interested in exploring beyond the traditionally popular cities of Japan.”

Mori Trust Group is a leading real estate company in Japan. As the owner and operator of the Laforet Hotels & Resorts hotel chain, it currently has 32 properties offering 7,200 rooms in prime city sites and resort areas throughout the country. The company runs a diversified hospitality business encompassing development, management, operations, investment, consulting and partnerships.

Marriott International currently runs 15 hotels in Japan spanning the following five brands: The Ritz-Carlton, Marriott Hotels, Renaissance, Courtyard, and Autograph Collection Hotels.

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