Wyndham Hotel Group has
acquired Fën Hotels.
The acquisition gives Wyndham 26
new management contracts across Argentina, Peru, Costa Rica, Uruguay,
Paraguay, Bolivia, and the U.S. including two new Fën-built
Wyndham Grand hotels opening in Montevideo, Uruguay, and Asunción,
Paraguay.
With the addition of Fën Hotels’ signature Esplendor
Boutique Hotels and Dazzler Hotels, Wyndham Hotel Group’s
portfolio of distinct brands grows to 18, all of which will be
bookable through the company’s loyalty program,
Wyndham Rewards, by the end of 2017.
Fën Hotels’ 100+
executives and management staff in Buenos Aires will continue
leading Fën hotels and augment Wyndham Hotel Group’s Latin America
team as Fën's current headquarters becomes Wyndham Hotel Group's
new Latin America HQ for management operations.
Current Fën CEO,
Patricio Fuks, will remain as chairman of Fën, helping lead Fën's
explosive growth across the region.
“Over the last 14
years, Fën Hotels’ dedicated and trailblazing leadership-team has
introduced a diversified and iconic portfolio with celebrated
brands embraced by guests across Latin America,” said Paulo Pena,
president and managing director for Wyndham Hotel Group in Latin
America and the Caribbean. “From design-led boutique hotels to an
exceptional focus on service and comfort, Fën Hotels delight
guests visit after visit making for a great addition to our
portfolio as we continue delivering elevated experiences for our
guests.”
Latin America continues showing signs of economic
growth – manifested in new infrastructure projects, foreign
investment, record international visitors and a growing middle
class population – driving the need for quality hotel supply
across the region.
“Wyndham Hotel Group’s strength and significant scale as the
company with more hotels globally than any other hotel company - dramatically increases our distribution, immediately enabling us
to grow faster not only in Argentina, but also throughout the region ensuring more guests experience what Fën Hotels have to
offer,” said Patricio Fuks, Fën Hotels CEO and co-founder. “As we
integrate the companies over the next 18 months, becoming part of
the Wyndham family of brands will enable our guests to have access
to some of the most aspirational vacation experiences on earth
thanks to Wyndham Rewards, Wyndham’s unparalleled loyalty program,
which makes redeeming free nights in hotels, condos and homes
simple and attainable.”
Additionally, Fën Hotels’ partner,
Emprenurban, led by CEO Ivan Kozicki, will become a Wyndham
strategic partner across Latin America, launching the first two
Wyndham Grand Hotels in Latin America later this year and next.
“Coupling our proven development model and capabilities across
Latin America with Wyndham’s global brands and resources will
ensure an accelerated and robust joint growth pipeline for Fën and
Wyndham,” said Ivan Kozicki, Emprenurban CEO and Fën Hotels
co-founder.
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