According to the latest UNWTO World Tourism
Barometer, international tourist arrivals between January and
April 2016 grew by 5%.
Results were robust across almost all
subregions and many destinations reported double-digit growth.
Prospects for May-August remain positive, with around 500 million
tourists expected to travel abroad in the Northern Hemisphere
summer holiday peak season.
Destinations worldwide received 348 million
international tourists (overnight visitors) between January and
April 2016, some 18 million more than the same period last year
(+5.3%). This follows an increase of 4.6% in 2015, and could make
2016 the seventh consecutive year of above-average growth, with
international arrivals increasing by 4% or more every year
following the crisis in 2009.
“Results show a strong desire to travel and this
continues to drive tourism growth. Destinations keep benefitting
from solid demand across all world regions despite ongoing
challenges, showing that tourism is a dynamic and resilient
economic sector,” said UNWTO Secretary-General Taleb Rifai. “Yet,
despite these good results, the tragic events of recent months
remind us that safety and security remain a major challenge for
all. We must continue to work closely together to address this
global threat and ensure tourism is an integral part of emergency
planning and response at global, regional and national level.”
By region, Asia and the Pacific (+9%) recorded
the highest increase in international arrivals, with all Asian
subregions enjoying growth of 7% or above.
By subregion,
Subsaharan Africa (+13%) led growth, strongly rebounding from
previous years’ modest results.
UNWTO forecasts international tourist arrivals
to increase by 3.5% to 4.5% over the full year 2016, in line with
UNWTO’s long-term projection of 3.8% growth a year for the period
2010 to 2020.
Results by Region
Asia and the Pacific (+9%) recorded the highest
growth in international arrivals across world regions in
January-April 2016, with robust results in all four subregions.
South-East Asia and Oceania both achieved 10% growth, while
arrivals in North-East Asia increased by 8% and in South Asia by
7%.
In Africa (+7%), international tourist arrivals
experienced a clear rebound in Subsaharan Africa (+13%), while in
North Africa results were down by 8%.
In the Americas (+6%), all four subregions
continued to enjoy significant growth in the first four months of
2016, led by Central America and South America (both at +7%).
Arrivals in the Caribbean (+6%) and North America (+5%) were
fuelled by continued strong outbound demand from the United
States, where tourism expenditure increased by 9% through May.
Europe (+4%), the world’s most visited region,
consolidated its healthy growth of recent years with Northern
Europe and Central and Eastern Europe (both at +6%) in the lead,
followed by Southern and Mediterranean Europe (+4%) and Western
Europe (+3%).
International tourist arrivals in the Middle
East are estimated to have declined by 7% through April according
to available information.
Results for both Africa and the Middle East
should be read with caution, as they are based on currently
limited data available for these regions.
Prospects Remain Positive
UNWTO estimates that some 500 million tourists
will travel internationally between May and August 2016, the
Northern Hemisphere summer holiday peak season, accounting for
about 41% of the year’s total international tourist arrivals.
According to the UNWTO Tourism Confidence Index,
prospects for May-August 2016 remain positive and in line with the
performance of January-April. The Index shows confidence is
highest in Europe, followed by the Americas.
On the positive side, Brazil is looking forward
to the 2016 Summer Olympics in Rio de Janeiro in August. A
downside is that security concerns remain high on the agenda.
Furthermore, the United Kingdom’s vote to
leave the European Union in the recent referendum (Brexit) has raised
a lot of uncertainty in the market and led to a substantial
depreciation of the GBP. The UNWTO said that it does not expect
Brexit to have a
significant impact on international travel in the short term.
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