NH Hotel Group China to Improve Online Revenue with RateTiger

NH Hotel Group China, a joint-venture company between NH Hotel Group and HNA Hospitality Group, has selected eRevMax to provide channel management and business intelligence solutions for its managed properties.

The properties will be using RateTiger Shopper & Channel Manager to monitor and manage rates and availability across multiple online sales channels from a single platform.

The company has also subscribed to Managed Rate Services to receive competitive price intelligence reports for better rate management.

NH Hotel Group has been a valuable eRevMax partner that is currently using RateTiger and RTConnect solutions across several of its properties. NH China hotels will now leverage RateTiger solutions for online distribution and expansion to wider markets.

“According to a recent market survey, around 63% travellers to China book hotels online,” said Javier Ortega, Director of Revenue Management & Distribution, NH China. “eRevMax is one of the leading hospitality solution providers offering maximum channel connections thereby expanding our growth opportunities. RateTiger channel manager along with its price shopping tool are considered best in class products thus providing us a competitive edge in the market.”

NH Hotel Group will be able to update rates and inventory at property level through RateTiger's vast distribution network, whilst simultaneously monitoring and optimising channel performance, thereby improving both online bookings and revenue opportunities.

Paul Heil, Sales Director - eRevMax, said, “With online travel witnessing a double digit growth in China, RateTiger will help NH China hotels to optimize online penetration and maximize revenue by reaching out to newer markets. They can centrally manage rates and availability in real-time across a variety of channels, as well as monitor channel performances to optimize online sales from a single interface.”

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