Adara Opens Office in Hong Kong and Tokyo

Adara, a global travel data platform, has opened two new offices, one in Tokyo the other in Hong Kong.

June (Junko) Morishita has joined the company as Commercial Director, Japan, and will be based out of the new Tokyo office, while Irene (Ai Ling) Lee will take on the role of Sales Director, North Asia and will operate from the new Hong Kong office.

June has over 15 years of experience having worked at Microsoft Advertising, Marin Software and start-up phases at Overture and Atlas in Japan.

June said, “I am very excited to bring Adara’s unique data and platform offering to market here. As Japanese travel companies look to embrace data-led marketing strategies and as Japan looks to welcome more global visitors than ever before in the run up to the 2020 Olympics, it is great to have Adara in market.”

Irene joins Adara with 17 years of APAC advertising and media industry experience. She joins Adara from Publicitas in Hong Kong where she focused on the travel and tourism sector, working with clients such as the Hong Kong Tourism Board, Hangzhou Tourism, Chengdu Tourism, Peninsula Hotels, Vietnam Airlines and Cathay Pacific.

Commenting on the new APAC office openings and hires, Jonathan Hardy, Vice President, Sales APAC at Adara said, “I am excited to announce that Adara is bringing the power of its global travel data platform, to Japan and Hong Kong following the great success of its Singapore and other global offices over recent years. APAC continues to be a very important region for us and we see great demand for smart, data-driven marketing solutions from major businesses in the region.”

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