Shanghai Becomes Iberia’s Very First Destination in Asia

Iberia has expanded its wings to Asia for the first time, launching thrice weekly flights to China.

The airline, a member of oneworld, has launched flights between Madrid and Shanghai.

The flights will operate from Madrid every Tuesday, Friday and Monday, while flights to Madrid from Shanghai will take off every Monday, Wednesday, and Saturday.

Iberia will use its most modern aircraft on the route, the twin-engine, wide-bodied Airbus A330-200.

In Business Class seats unfold into 2-meter-long flat beds and all have direct access to the aisle, as well as individual 15.4-inch touch screens for à la carte entertainment.

Economy Class passengers can access the same entertainment programme via 9-inch seat-back touch screens.

Wi-Fi is also available for all passengers.

Oriental Touches

Iberia has designed a special menu with a choice of Chinese and Spanish dishes. Passengers will also have access to a digital library that includes books about China, travel guides to Shanghai, travel tips, and novels set in China. They can be downloaded to any mobile device with Iberia’s digital library app.

The airline is also preparing a special Chinese-language edition of its in-flight magazine Ronda Iberia, with contents tailored to Chinese readers.

The Spanish airline has also hired Chinese-born cabin and ground staff to assist Chinese passengers in their own language.

Last year nearly 400,000 Chinese nationals visited Spain, a 39% increase on the previous year.

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