Timo Weiland, the New York-based Women’s
and Menswear brand, has been appointed by InterContinental Hotels
Group as Style Director for the Crowne Plaza brand in the
Americas, and will design a new collection of staff uniforms.
Momentum by Timo Weiland, the name of the new
collection, will be worn by staff at
Crowne Plaza hotels starting in 2017.
Eric Lent, VP, Holiday Inn and Crowne Plaza, The
Americas said, “Timo Weiland has an ambitious, fresh energy
and draws on inspiration from travel and culture which makes them
the ideal partner for the Crowne Plaza brand. Momentum by Timo
Weiland embodies the confident, successful and trend-forward
mindset that the brand’s guests exhibit personally and expect from their favorite brands.”
The innovative fashion minds of the
Timo Weiland brand - Timo Weiland, Alan Eckstein and Donna Kang - will
lead the uniform design process from idea to final creation
and production using inspiration from their own travels as well as
meeting with staff at Crowne Plaza properties.
Timo Weiland said, “The Timo
Weiland designed Crowne Plaza brand uniforms for men and women
embody a signature classic prep style with a modern, tech twist.
The designs are elegant and handsome with ease-of-movement in the
tailoring and refined details. The color palette, textures, and
silhouettes set the tone aligning with the design–led philosophy
exemplified by the interiors of Crowne Plaza properties.”
See other recent
news regarding:
IHG,
New York,
Timo Weiland,
Uniform
|