Wyndham has appointed Nadeen Ayala as Senior
Vice President - Communications.
Nadeen will oversee and align all internal and
external communications functions for the company and for its
lodging business, Wyndham Hotel Group.
In this role, Nadeen is responsible for setting
the strategic direction, planning and implementation of global
public relations, internal communications and franchisee
communications, while articulating the hospitality giant’s mission
to its key stakeholders, including media, consumers, franchisees
and employees.
Nadeen, who joins Wyndham from Starwood Hotels &
Resorts, brings with her more than 20 years of experience creating
and leading global corporate, brand, reputation management and executive communications strategies. She most recently led the
company’s global crisis communications strategy and managed brand
and executive communications globally for its largest brands,
Sheraton Hotels & Resorts and Westin Hotels & Resorts.
Nadeen
also held various public relations and corporate communications
roles since starting at Starwood in 1999. She began her career as
complex public relations manager at the Sheraton New York Hotel &
Towers in New York City.
“With her extensive background and
knowledge of our industry, we’re thrilled to have Nadeen on board
to guide our integrated communications approach,” said Mary Falvey,
executive vice president and chief human resources officer at
Wyndham Worldwide. “Nadeen’s expertise in developing strategies
that shape a global corporation’s narrative and garner widespread awareness among key audiences will be integral to delivering upon
our company’s priorities.”
Nadeen received a Bachelor of
Science in advertising from Pace University in New York City and
obtained a professional studies certificate in communications from
New York University. In 2006, she was voted to the corporate
advisory board for The Committee for Hispanic Children and
Families, Inc., and she is also a member of the American Hotel &
Lodging Association’s Communications Committee and NYC & Company’s
Hotel Public Relations Committee.
Nadeen will be based at Wyndham Worldwide’s headquarters in Parsippany, N.J..
Wyndham,
Nadeen Ayala,
Communications,
SVP,
Senior Vice President
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