According to data compiled by STR, hotel in the
Americas region recorded positive results in the three key
performance metrics during January 2015 when reported in U.S.
dollars.
Compared to January 2014, hotels in the Americas
region reported a 3.7% increase in occupancy to 54.5%, a 3.5%
increase in ADR to US$115.48 and a 7.3% increase in
RevPAR to US$62.99.
Among the key markets in the region, hotels in
Buenos Aires, Argentina, reported the largest occupancy increase,
rising 8.3% to 59.7%. Vancouver, Canada, followed with a 7.2%
increase to 57.2%. San Francisco, California, experienced the
largest ADR increase, rising 16.9% to US$218.96. The market also
reported the largest RevPAR growth, up 20.3% to US$160.37.
Bogota, Colombia, reported the largest decrease
in all three key performance metrics. The markets occupancy fell
8.7% to 40.6% in occupancy; ADR declined 12.6% to US$112.71;
and RevPAR was down 20.2% to US$45.81.
STR,
ADR,
RevPAR,
San Francisco
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