Starwood has signed an agreement with Shanghai
Hongtai Industry Development to debut its tech-driven Aloft brand
in Shanghai.
Slated to open in 2018, Aloft Shanghai Nanxiang
will be centrally located in the Jiading district, joining
Starwood’s currently operating Sheraton Shanghai Jiading Hotel and
Le Méridien Shanghai Jiading, slated to open in 2017.
“Aloft boasts the company’s second largest hotel development
pipeline, and this significant signing paves the way for future development of the Aloft brand in first-tier cities,” said Nong
Xia, Senior Vice President, Head of Acquisitions and Development
for Greater China, Starwood Hotels & Resorts.
Aloft
Shanghai Nanxiang will feature 210 guestrooms and
suites, and will be located in a mixed-use development consisting
of offices and retail establishments.
Amenities will include
meeting rooms furnished with the latest audiovisual equipment, fast and free WiFi throughout the hotel, and re:fuel, a
24-hour gourmet grab-and-go offering an array of delicious snacks, dim sum and healthy options.
The signature W XYZ bar will aim to become
the district’s premier social destination to unwind, re-energize
and mingle, and catch the latest up-and-coming music acts as part
of the Live At Aloft Hotels ongoing music series.
“We
firmly believe that Aloft Shanghai Nanxiang will meet the needs of
today’s domestic and foreign visitors in pursuit of a smart travel
experience, and will breathe new life into the staid traditional
mid-market hotel services,” said Director of Shanghai Hongtai Industry
Development, Ms. Mengyu Hong. “The
‘Tech 50’ Intelligent Hardware Base, combined with the surrounding
tourism resources of the ancient town and its traditions,
manifests as a beautiful blend of Nanxiang’s cultural heritage with modern technology.”
Starwood,
Aloft,
Shanghai
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