Emirates and Heathrow have entered into a
strategic partnership that will bring increased earning and
redemption options for members of their customer loyalty
programmes, Emirates Skywards and Heathrow Rewards.
Emirates
Skywards members can now convert their Skywards Miles to Heathrow
Rewards points which can be spent on Instant Rewards at hundreds
of stores throughout Heathrow including World Duty Free and Dixons
Travel.
Heathrow Rewards points can also be redeemed for airport
shopping vouchers or used for exclusive discounts on pre-booked
Official Heathrow Parking and Heathrow Express train tickets.
Similarly Heathrow Rewards members can also convert their
points into Skywards Miles and put them towards flights, upgrades
and other rewards with Emirates’ lifestyle partners. Both conversions are done in real-time so members of the respective
programmes are rewarded instantly.
“This new and exciting
partnership further enhances our already broad suite of redemption
options for the benefit of our Emirates Skywards members,” said
Thierry Antinori, Executive Vice President and Chief Commercial
Officer of Emirates Airline. “New partnerships like Heathrow
Rewards complement our already extensive product offering. As the
UK’s hub airport, where we operate five daily A380 flights, this
partnership makes perfect sense for us and for our loyal Emirates
Skywards members.”
To kick start the new partnership Emirates Skywards
members who join Heathrow Rewards via emirates.com will benefit
from 1000 bonus Heathrow Rewards points. Terms and conditions
apply.
LHR,
Emirates,
Skywards,
Rewards,
Loyalty,
Heathrow,
London
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