United Airlines is continuing the expansion of
its United Private Screening inflight entertainment with the
launch of free personal device entertainment on two-cabin United
Express regional jets; expanded HBO programming; and exclusively
curated content from Vevo, a leading all-premium music
video and entertainment platform.
United currently has one of the largest
offerings of free streaming entertainment – already on more than
200 United aircraft – with scores of television shows and movies
available for streaming directly to travelers’ laptop computers
and iOS and Android mobile devices.
Customers on flights
with personal device entertainment can enjoy popular films like
“Birdman”, “The Second Best Exotic Marigold Hotel” and the “Taken”
trilogy, as well as kid-friendly favorites such as “Alexander and
the Terrible, Horrible, No Good, Very Bad Day” and “The Lego
Movie”.
Hours of popular television shows are also available and
may include HBO’s “Veep” and “The Jinx: The Life and Deaths of
Robert Durst”, as well as “Mad Men”, “Orange is the New Black” and
other hit shows.
“Whether they travel for business or
pleasure, we’re designing United Private Screening to ensure our
customers have access to content that is entertaining,
interesting, wide-ranging and relaxing,” said Scott Wilson,
United’s vice president of merchandising and eCommerce. “Our
ongoing expansion of personal device entertainment and the
additional HBO and Vevo content provide our customers more
inflight entertainment choices than ever before.”
United has begun rolling out personal device entertainment on its
fleet of more than 120 Wi-Fi-equipped
E170, E175 and CRJ700 regional jets, with more than half of these
aircraft now offering free streaming entertainment. The airline
plans to offer the service on all Wi-Fi-equipped regional jets by
the end of next week.
The launch of personal device
entertainment on regional jets follows United’s introduction this
year of an all-new premium-cabin experience
on United Express, featuring freshly prepared meals served on
chinaware on regional jet flights of at least 800 miles.
Additionally, the airline has expanded
HBO content on aircraft that offer personal device entertainment
as well as on those with seatback on-demand entertainment.
Available HBO entertainment includes full seasons of popular
television shows such as “Entourage”, “Game of Thrones” and “True
Detective.”
United has also joined with Vevo to offer hundreds of music
videos and concert performances for customers to view at no charge
on United aircraft offering personal device entertainment. Vevo
content is also available through seatback on-demand
entertainment.
This summer, United
also launched a pilot program offering tablets for rent on Boeing
777 flights between the continental United States and Honolulu and
between Honolulu and Guam. The 8.4-inch tablets contain stored
entertainment, including television shows, movies and games.
United aircraft
offer several inflight entertainment options, with Wi-Fi also
available on 85% of mainline aircraft and regional jets receiving the technology. In addition:
· United plans to
install personal device entertainment on more than 650 mainline
and regional aircraft, including its intercontinental fleet;
· The airline operates more than 200
intercontinental and p.s. Premium Service
aircraft with seatback on-demand entertainment; and
· Another 227 mainline aircraft offer live
television.
United Airlines,
IFE
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