eRevMax Partners Italy’s Seneca Travel Affair

Italy-based business travel agency Seneca Travel Affair has partnered with eRevMax to deliver advanced channel management solutions to its hotel customers.

The two companies signed an agreement that makes Seneca an official provider of RateTiger Suite, an integrated channel manager for rate and availability updates, rate shopping and reservation delivery.

Headquartered in Guardiagrele, Seneca Travel Affair offers a complete spectrum of options to travelers ranging from top-end luxury hotels to budget properties. The company’s IT solutions provide business travelers and hotels, benchmarking and expense management, self-booking tools, web services, interfacing to proprietary platforms or third-party reporting matrices.

“eRevMax is the perfect online distribution partner for our business needs, and with this alliance we will be able to provide our hotel customers the best in class technology to streamline their online distribution. RateTiger’s automated rate and inventory distribution and rate shopping capabilities complements our proprietary technology platform Xenia making it a one stop solution for hoteliers to manage online sales. This partnership will help hotels to be more effective in managing their room supply on the different demand channels including GDSs while at the same time gain access to high level rate forecast data and analysis based on market scenario,” said Ercolino Ranieri, CEO, Seneca Travel Affair.

RateTiger Suite is an integrated solution to manage third party sales updates, benchmark competitor room rates, and manage reservations through 2-way XML connectivity. It helps hotels improve sales through real-time ARI updates and leverage rate changes as per various demand scenarios.

John Seaton, VP Sales, EMEA & APAC, eRevMax, said, “Italy is an important market for us, and this partnership with Seneca Travel Affair will help us keep up with our commitment to provide expanded local presence in the region. The integrated module of rate shopping and channel management will prove to be a perfect fit for hotels ensuring live ARI updates as well as delivery of relevant pricing reports to help adapt rate strategies as per demand scenario.”