A major technology investment by Royal Caribbean
International gives guests aboard Oasis of the Seas and Allure of
the Seas more wireless capacity than ever before.
By pairing a new generation of
medium-Earth-orbit satellites (originally designed to bring the
internet to emerging markets like sub Saharan Africa) with
sophisticated antenna arrays aboard its newest ships, guests can
expect speeds that match, and even surpass, those they get on
shore.
“Vacations aren’t just about getting away from it all for
modern families anymore,” said Adam Goldstein, President & CEO,
Royal Caribbean International. “A great vacation today also means
keeping friends updated over social media, and enjoying downtime
with streaming content played on tablets and phones, not just
movies on TV in your stateroom.”
“But matching or exceeding the
best on-land service was a tough challenge when the nearest cell
tower or cable hook-up was 1,000 miles away. That meant we needed
some real breakthroughs, not just incremental increases,”
Goldstein added. “But real breakthroughs are what we do. And once
we cracked the download code, we also got to dream up some pretty
interesting new uses for all that connectivity. Our ships go to
incredible places – and this makes getting there even more
incredible.”
A set of new, custom-built antennae were shipped
from Israel to Florida last month, and installed on Oasis of the
Seas. Testing confirmed the ships’ ability to match the fastest broadband connections on shore.
“O3b, our satellite communications
partner, calls it ‘fiber speed with satellite reach,’ and this is
exactly the result we are seeing in our tests,” said Bill Martin,
Chief Information Officer, Royal Caribbean Cruises Ltd.
According to Martin, the key to unlocking a land-like experience
was reducing satellite latency – the time it takes for something
to happen after you hit ‘enter’. This breakthrough technology
solves that problem, reducing latency from 750 milliseconds to
approximately 140 milliseconds. And with each ship’s overall
capacity exceeding 500mbps during system tests, there will be more
than enough bandwidth to go around.
Said Goldstein, “If you’re
a first-time guest on one of these ships, you won’t realize how
much work it took to make the wireless so pervasive – or that
your cell ‘tower’ is 4,900 miles over your head. If you are a
return guest, you’ll be blown away by the improvement. It’s that
dramatic.”
For the first time, he said, it will be feasible for
a guest to download streaming video or post video clips to
Facebook. The company is developing new pricing plans for added service.
Royal Caribbean began offering wireless hot
spots with the introduction of Voyager of the Seas in 1999. By
2015 all 22 ships of Royal Caribbean International are expected to
have shipwide WiFi.
Royal Caribbean
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