According to data compiled by STR Global, hotels
in the Middle East/Africa region reported positive performance
during September 2014 when reported in U.S. dollars.
In September,
in year-on-year comparisons, the region reported a 13.1% increase
in occupancy to 65.5%, a 1.3% increase in ADR to US$145.12 and a
14.5% increase in RevPAR to US$94.99.
“All three sub-regions in September saw
occupancy levels of 60% or above,” said Elizabeth Winkle, managing
director of STR Global. “It is positive to see consistency in
performance in spite of instability leading to uncertainty in
several countries. Amongst the high performers, Saudi
Arabia is one of the region's strongest in September as the
country was gearing up for Hajj, which took place the first week
in October. Cairo, whilst still in recovery mode,
achieved occupancy levels of 51.8% with significant year-over-year
growth of 107.5%.”
Highlights among the Middle East/Africa
region’s key markets for September 2014 include (year-on-year
comparisons, all currency in U.S. dollars):
Cairo, Egypt,
reported the largest occupancy increase, jumping 107.5% to 51.8%.
Beirut, Lebanon, followed with a 60.9% increase to 55.6%.
Jeddah, Saudi Arabia, recorded the largest ADR increase (+14.7% to
US$269.52), followed by Cairo (+12.7% to US$107.86) and Muscat,
Oman (+11.8% to US$205.72).
Four markets achieved
double-digit or more RevPAR growth: Cairo (+133.9% to US$55.82);
Beirut (+68.0% to US$82.99); Jeddah (+21.9% to US$216.34); and
Doha, Qatar (+12.2% to US$127.50).
Lagos, Nigeria,
experienced the largest decrease in all three key performance
metrics. The market’s occupancy fell 35.4% to 36.8%; its ADR was
down 11.3% to US$248.47; and its RevPAR decreased 42.7% to
US$91.40.
Year-to-date 2014, when reported in U.S. dollars,
the Middle East/Africa region’s occupancy increased 3.6% to 62.8%;
ADR was up 1.9% to US$161.62; and RevPAR rose 5.7% to
US$101.48.
“Year to date, MEA has achieved 5.7% RevPAR
growth,” Ms. Winkle added. “2014 has proved to be occupancy
driven, compared to 2013 when performance was more rate driven.”
MEA,
STR,
Africa,
September 2014,
ADR,
RevPAR
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