MCI has acquired JZ Congressos, one of the
biggest players in Brazil’s conference and association management
market.
Doubling MCI’s size in Brazil, the move will reinforce the
MCI’s capacity to offer its unique services and solutions to organisations in Latin America and expand service offerings to
clients within both companies.
“JZ Congressos is a respected Brazilian company,
with more than 40 years’ experience in the corporate events and meetings market and in-depth knowledge of our market
associations,” said Juliano Lissoni, Managing Director of MCI
Brazil. “With this acquisition, MCI will expand its offerings to
JZ’s clients, bringing them new ways to manage and measure events to improve return on investment, delivering operational excellence
and energising performance in their meetings and events
management.”
Juarez Augusto de Carvalho Filho, Executive Director of JZ Congressos,
who will join MCI as Congress Director for Brazil, added, “We are excited to join forces with a company
that, in addition to our business objectives, shares our values of
helping companies, governments and associations bring people
together to create meaningful connections.”
MCI Brazil, a joint-venture with Grupo Alatur, has recorded impressive
organic growth in recent years.
“A 26% growth margin was forecast
for 2013, but we achieved a 50% growth,” said Lissoni. “This is no
doubt due to the welcoming business approach used by MCI, and our
focus on tailoring strategies and solutions to each client’s
unique challenges and opportunities. JZ Congressos shares this
approach, and I am confident that this move will help us maintain
an impressive 50% margin growth for the next 3 years.”
Following the acquisition, MCI
Brazil will manage at least 23 international congresses in 2014,
and the forecast is to double the number of international events
in the country in the next three years.
MCI,
Brazil
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