HK Express Becomes Official Airline Partner of Penang World Music Festival

HK Express has become the official airline partner of the Penang World Music Festival, taking place 12-13 April 2014.

The Penang World Music Festival showcases 12 culturally exotic bands, covering genres as diverse as Folk, Balkan, Gypsy, Reggae, Tribal, World Jazz and many more.

The two-day festival will be held at the famed 130-year-old Penang Botanic Gardens, in Penang, Malaysia.

HK Express will have their own booth onsite at the festival, which will features fun games, competitions and chances to win prizes, including free tickets to various destinations on its network.

Penang Town Hall

A highlight of this years’ festival is World Grammy nominee N’Faly Kouyate, hailing from West Africa and Belgium. N’Faly is sometimes referred to as “Jimmy Hendrix of the Kora”, a Kora being a West African bridge harp.

Festival goers will also be able to dance to the energetic and vigorous drum beats of Tribal Drum group Dollu Kunita, a popular act from India, who perform the ancient dance of the Gohdi Horse Dancers from Rajastan.

Other exciting acts, include Flamenco group Davila Trio, Alvorada Pé Vermei from Brazil, and traditional Malay flute and Rabana players from Malaysia.

“We’ve been thrilled with how much Hongkongers have embraced Penang as a fun and alternative holiday destination,” said Mr. Andrew Cowen, Deputy CEO of HK Express, “Our partnership with the Penang World Music Festival is sure to raise the profile of Penang as a cultural hotspot, and encourage even more Hongkongers to make the journey.”

YB Danny Law Heng Kiang, Penang State EXCO (Minister) for Tourism Development, said “In November last year, we were absolutely delighted that HK Express had begun to fly the Hong Kong to Penang route, and we immediately thought of them as the ideal partner for this wonderful festival event. Having HK Express as the official airline of the Penang World Music Festival 2014 is our first collaboration project, and we anticipate many more projects in the future.”