London welcomed over 3.6 million overseas visits
in the first three months of 2014, resulting in the best ever
first quarter tourism numbers in the city’s history.
The figures published this week from the
latest International Passenger Survey (IPS) show an 8.6% increase
on the same period last year, confirming that London is on track
to welcome more visitors in 2014 than the 16.8 million that came
to the city in 2013 – already a record-breaking year for the
capital.
Tourist spending over the same period was £2.44
billion, a 14.6% increase compared with the first quarter of last
year. The total spend in London’s tourism sector has gone up every
quarter for the last two and a half years.
These promising figures come just days after
London was crowned the most popular tourist destination in the
world by the respected MasterCard Global Cities Index report. According to the
report, London is projected to host 18.7 million international
visitors in 2014 – 300,000 more visitors than the 2013 top
destination city Bangkok.
Mayor of London, Boris Johnson, welcomed the
figures, “After a record-breaking year for international visitors
in 2013, London is on course to see even more people flock to our
great city in 2014. Yesterday London was crowned the most popular
tourist destination in the world. Today these fantastic visitor
figures underline the phenomenal destination that London is,
combining world-class culture with constant innovation, and of
course our stunning landmarks that are recognised around the
world.”
The IPS figures show that visitors are coming to
London in ever increasing numbers to attend the capital’s calendar
of world-class exhibitions, visit the city’s famous landmarks,
enjoy its diverse culture, and watch major sporting events
including this week’s Tour de France which saw one million people
take to the capital’s streets.
This autumn sees an impressive season of
blockbuster exhibitions that are expected to attract millions of
international visitors. They include ‘Ming: 50 Years that changed
China’ at the British Museum, ‘Constable: The Making of a Master’
at the V&A and ‘Rembrandt: The Final Years’ at the National
Gallery.
Summer events also expected to entice visitors
to the capital include the Totally Thames River Festival, the
Royal Greenwich Tall Ships Festival which will see 50 historic
vessels sail down The Thames, the Royal Childhood exhibition
during the Buckingham Palace summer opening and the landmark
annual event, The Proms at the Royal Albert Hall.
Gordon Innes, CEO at London & Partners, the
capital’s official promotional organisation, said, “We are
delighted to see such strong figures in our first quarter of 2014
but London will not be resting on its laurels. We are continually
seeking out new ways to build and grow the city’s offer, deliver
investment for the capital and capitalise on London’s tourist
offer to help increase visitor numbers this year and into the
future.”
See also:
MasterCard Says London is World’s Most Popular Tourist Destination
Visitor Arrivals,
London
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