SilkAir will take delivery of the first aircraft
in its new fleet of 54 Boeing 737s in early February 2014.
A total of eight planes are expected this year,
with the remaining aircraft to be delivered by the end of this
decade.
To meet the need for more crew and pilots
with the right skills to operate and run the Boeing 737 fleet,
SilkAir has invested in conversion training at Singapore’s Boeing
Flight Services Training Centre to equip existing staff with the
skills needed for the transition.
The first aircraft is planned to enter service
from 20 February 2014, flying to destinations including Kuala
Lumpur, Penang, Phuket and Medan while the arrival of the second
plane will allow the addition of other routes for the new aircraft
including Siem Reap, Danang, Davao, Cebu and Kochi from 17 March
2014.
To celebrate the aircraft delivery which
coincides with
SilkAir's 25th anniversary, the airline will roll out a host of surprises and celebrations.
For starters, to rally
consumers and involve them in SilkAir’s historic Boeing delivery,
the airline will bring fans and aviation lovers together to
virtually deliver the new aircraft to Singapore. Tracking the
actual delivery route, from the Boeing Renton factory in Seattle
to Singapore’s Changi Airport via Honolulu, Majuro and Guam, the
‘Bringing Boeing Home with SilkAir’ programme is Asia’s first
25-hour flight simulator event that will allow up to 150 selected
members of the public to fly a simulator SilkAir Boeing 737-800
plane into Singapore. The event will take place overnight from 7th
to 8th February 2014 at Flight Experience Singapore, located at
the Singapore Flyer.
SilkAir travellers will also be rewarded through
special promotional deals where 250,000 tickets will be made
available at special rates for consumers in Singapore and across
the region.
SilkAir Chief Executive, Mr. Leslie Thng, said “Our new Boeing fleet will enable us to put the
passenger at the centre of our focus, with the objective to
deliver a higher level of quality and experience. Despite
aggressive competition, we have maintained a strong foothold in
the market as a full service regional carrier and become known for
offering access to unique destinations, with genuine and
thoughtful service that exemplifies true Asian hospitality. Moving
forward, we will continue to improve and adapt, catering to the
evolving needs of travellers in Asia. For instance, to appeal to a
more well-travelled audience looking for adventure, we will focus
on expanding our network to unique destinations especially in key
markets such as China, India and Indonesia. We will continue to
build on the last 25 years, and soar to new heights of air travel
excellence.”
SIA,
Singapore Airlines,
Singapore,
Boeing,
737-800,
SilkAir
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