TripAdvisor Enhances Hotel Price Comparison Search

TripAdvisor has enhanced its hotel price comparison search, matching real-time pricing and availability with the more than 100 million original reviews and opinions of TripAdvisor travellers.

"Our bad," said Steve Kaufer, co-founder and CEO of TripAdvisor. "We want to help travellers plan and have the perfect trip, not drive them crazy with endless annoying pop-ups before they've booked it. We are excited to offer real-time hotel prices and availability in one convenient display."

TripAdvisor now displays an easy-to-read layout of pricing and availability from multiple booking partners in one view, without the pop-ups that plagued the system before.

Travellers now just need to research the hotel for their chosen dates of stay, compare options at a glance to select their favorite, and click through to the booking partners' sites to complete the transaction.

"This was the most logical step in the evolution of TripAdvisor," said Kaufer. "Pairing our best-in-class user-generated content with pricing in one display gives a better experience to our travelers and even more qualified leads to our hotel booking partners."

The new price comparison search display is now live for hotels in every country in the world and is available on all TripAdvisor sites and all mobile platforms.