Kempinski Hotels has selected Nor1 to provide
its data-driven upsell platform for the portfolio of 80 luxury
properties.
Silicon Valley-based Nor1 gives Kempinski’s
millions of guests the opportunity to enhance their stays with
custom upgrade offers which also optimize revenue for the hotels.
Kempinski Hotels will immediately begin roll out
of Nor1’s signature eStandby Upgrade at its properties as diverse
as Hotel Adlon Kempinski Berlin, Emirates Palace Abu Dhabi, The
Stafford London by Kempinski, or the Kempinski Grand Hotel des
Bains in St. Moritz.
“This agreement underscores Kempinski’s
commitment to our guests and to innovation,” said Riko van Santen,
Vice President Digital Strategy & Distribution for Kempinski
Hotels. “Nor1’s dynamic, data-powered upsell offers are as unique
as every Kempinski hotel, and tailor-made for each of our guests
who expect excellence and value individuality.”
Guests will receive exclusive eStandby
Upgrade offers when they book directly with Kempinski for
upgrade deals on suites, spa treatments, and other hotel services.
Integration of the enterprise-level FrontDesk
Upsell will follow. FrontDesk Upsell provides a sophisticated
level of Property Managment System (PMS) integration and
management reporting that empowers front desk agents to better
service each guest at the time of check-in.
Both solutions are
powered by PRiME, Nor1’s patented decision intelligence engine,
that uses buyer-behavior dynamics, predictive analytics and
complex algorithms to make dynamic and personalized offers.
“Kempinski is a pioneer in hospitality and we
are pleased to partner with a brand that is as committed to the
guest experience as it is to the success of each property,” said
Jason Bryant, Founder and co-CEO of Nor1, Inc. “Our pledge to our
hotel partners is to improve guest interactions from the time a
reservation is confirmed through the completion of a guest’s stay.
We take a data-driven approach to engineering meaningful and
targeted communications that drive long-term loyalty.”
Nor1,
Kempinski
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